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Becc Holland commented on

Any advice on how to best structure a voicemail? 

Dominique Clark
Sales Development Representative at Carrot Fertility
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Becc Holland
Head of Sales Development at Chorus.ai
Hi Dominique, great question! As far a structure for voicemails, if you go to Flip the Script session 4 audio and deck, I have a structure in there! I had planned on putting it in session 3 but ran out of time, so I cover it in there. There's a technique structure and script for you to use. Hope this helps!
Marked as best answer by Becc Holland
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10 months ago
Justin
Is beat structure something new? 
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10 months ago
Ashley Zagst
Head of Marketing at Bravado
Pretty sure she meant *best ;)
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10 months ago
Justin
Didn't know if that was some new sales lingo, lol
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10 months ago
Justin
Voicemails are tough and have heard a handful of different strategies. I'd be interested to hear other peoples opinion on them.  One that I've had success with is is leaving a voicemail as if you were a friend of theirs... "Mike, it's Justin...wanted to chat with you about X. When you have 2-minutes, give me a call on [number]." It also depends i... See more
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10 months ago
Susan Gonzalez
VP of Marketing at Asgard Technologies
just hang up and call the receptionist and  talk like a human being--  If they know you and you only have their office line (like an existing customer you are trying to upsell etc.  "hey, I'm trying to get a hold of Justin- is the best way to text him? can you have him call my cell back and just tell him to text me when he has a chance? Thanks ... See more
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10 months ago
Sahil Mansuri
CEO at Bravado
Love this answer!!
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10 months ago
Kareem Ali
Sales Advisor at Envision EMI
I think voicemails would never work as a first interaction. Do what it takes to get the first interaction "Phone Call" then use voicemail for follow up's/reminders.
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10 months ago
Nils Swyzen
Account Executive at Teampay
It seems like there’s a negative stigma when it comes to voicemails in the outbound process, but I think it’s a really underutilized tool. There’s some pretty consistent trends in the C-Suite, Executive, and even Director level - any salesy emails get immediately deleted and calls from unknown numbers are ignored. That being said, people listen to ... See more
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10 months ago
Sahil Mansuri
CEO at Bravado
Totally agree Nils - there is no downside, so leave one and if they use visual voicemail you'll get a second email out of it :)
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10 months ago
Julian Besonen
Senior Account Executive at Apruve
Definitely in agreement here @Nils- many sales folks see leaving voicemails as a 'waste of time'. Sure, it may not get you a meeting in the short-term/on the first try, but can be advantageous to try and gain exposure in conjunction with other channels/touch points (EG. Email, Linkedin, etc etc).  The key, of course, being that all of your touch ... See more
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10 months ago
Daniel Behar
Account Executive at Justworks
Jeremy Donavan from Salesloft's 'Hey Salespeople' podcast ep with Trish Bertuzzi has some good information on this. Trish said something like: If you're leaving voicemails, you DON'T want to sound like everyone else. You have to think of voicemails as real estate, and the beginning is RODEO DRIVE. Don't waste that real estate saying your name and ... See more
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10 months ago
Logan Kostroun
Senior Account Executive at GoCo.io Inc
This post from JB encapsulates my approach to voicemails. In short, it touches on the point Daniel made about not wasting real estate leading with your name and company and rather saying something thought provoking to grab their curiosity. Also, keep in mind that while vm's won't necessarily result in a ton of call backs (only happens once in a blu... See more
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10 months ago
Jason Brausewetter
Managing Director at Gain
Be short. I have not listened to a voice mail since 2004.  
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10 months ago
AB
Andrew Brown
CEO at Toolfetch
Voicemail's are tough, but it's part of the sales process. I think the voicemail should be scripted but don't sound scripted when leaving the message. If you just wing it, it won't come out right, i've seen that plenty of times.  You need to work in your value prop, if the customer is interested they will listen to it. I always make it a point to t... See more
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9 months ago
Jay Sharma
SDR at Credly
I used to get a lot of call backs with the template of:"Hi (name), it's (your name) calling, give me a call back when you're free!"or"Hi (name), calling in regards to the email I sent to you, call me back when you are free"It did result in a lot of call backs but it also felt not so honest at times.
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9 months ago
Alex Harris
Senior Account Executive at Lucid
Realize that your VM will most likely not be listen too. I like to think of leaving a VM as dropping them a virtual business card. Name, company, number. Be straight forward.
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9 months ago
Mor Assouline
VP of Sales at PracticePanther.com | SaaS Startup Consultant at PracticePanther Law Practice Management Software
Oy.. Voicemails. Before structuring your voicemails we need to define the purpose of the voicemail.It's not to get people to make a decision, it's to get people to call you back.Don't focus on leaving VMs too much, but if you leave one, you can say this:"Hey [insert name], it's [insert your first name and the company you're with] I saw that you [in... See more
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9 months ago
Jason Brausewetter
Managing Director at Gain
So you only leave voice mails when they are an inbound lead? [insert observation, i.e. signed up, downloaded, etc].  Have you ever done cold outreach, it sounds like you have not.  This is the worst example of a voice mail script.  
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9 months ago
Mor Assouline
VP of Sales at PracticePanther.com | SaaS Startup Consultant at PracticePanther Law Practice Management Software
Jason Brausewetter such awesome value in your comment. I guess my approach won’t work for you, but it works for me, inbound and outbound, to each their own I guess. 
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9 months ago
AB
Andrew Brown
CEO at Toolfetch
Voicemails will be returned if the customer finds it to be interesting. Need your value prop in the voicemail and it should be scripted so you're not rambling. True, voicemails usually don't get returned but it's a part of the sales process, on top other communication methods, texting, calling, emailing and video's etc.
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9 months ago
Becc Holland
Head of Sales Development at Chorus.ai
Hi Dominique, great question. I have 5 parts to a voicemail:1. Self Deprecation Context - "Hi Blake, reason for my outreach is I'm the annoying girl who keeps jamming your email and inbox with messages"2. Personalization "The real reason for my original outreach is I saw this (personalized premise) ex. article that you wrote on LinkedIn about prosp... See more
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9 months ago
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