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Have ya'll tried this email format?

"Our team worked with Steve Jobs before he died and 34 movies about his life were made and he loved that we could do xyz with our pulsar laser widget.

Can you do tomorrow at 8 AM EST for a 3-hour discovery call?"

can easily become

"Your team's setup is very similar to the team at Apple. It looks like you have thousands of resellers handling millions of customers just like they do.

How are you currently insuring your brand is being represented the same way across all of your resellers?"

Shifting the focus from "i"/"we" to "you" is a game-changer. So is ending your email like you would end a sentence in a conversation. With an open ended question.

Have ya'll tried this email format?

#sales #coldemail #saas

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