"The SDR role is the sh%ttiest job in the company"
An executive for a leading Sales Enablement tool used by thousands of SDRs said this to me at a conference a while back and my reaction was 2 fold:
1st Thought: He's not wrong.
2nd Thought: How can I change this?
So I started a community dedicated to spreading information and empowerment to SDRs, BDRs , MDRs and the like and do you know what happened?
Very little... yet, but that's partly because I made a small but significant error: I built the community *for*SDRs when I should be building it *with* them. The distinction here is critical.
The first project in this course correction is the drafting of the BDR Bill of Rights.
Let's establish a new standard of culture, compensation and communication around prospecting and sales development roles.
SDRs- What would you include in this bill of rights? Click the link in the comments to join the group and submit your ideas.
SDR Leaders, Sales/Marketing Leaders, Executives- Which SDRs/ BDRs at your org could offer insight here?
Sarah Brazier, Stella Woo you'd each add so much insight on this!
#salesdevelopment #b2bsales #culture