What do you talk about in your cold outreach?
You’ve realized that your prospect doesn’t care about your company’s features in your cold outreach, great job!
Now you face a problem, what do you talk about in your cold outreach?!?
• common pains prospects face in their current roles
• thought-provoking questions that educate
• stories that are emotionally compelling
• future states where your customer is the hero
• gaining a competitive edge on their competition
• how you can help them be even more awesome
See a theme here?