OsamaBinClosin

Business Development Lead

Accidentally blasted email to prospect already engaged

Hello legends,

I have dire need for advice. I just blasted a marketing email to a prospect in a bank I am already engaged with and have already done a demo for. NDAs are signed and everything and we're about to move the deal to the next steps.

This week, I sent out a generic marketing / meeting request email on an automated platform. Unfortunately, to my carelessness, I accidentally sent the email out to him as well, requesting for an initial meeting...sigh. Is this a grave fuck-up, or am I just overthinking it?

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21 comment

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SaaSguy

Tycoon

Account Executive

Blame marketing or automated email tool and move on. If you are this stressed about something like this you gotta find a way to relax, sales will throw some bigger curveballs at you than this.

FinanceEngineer

Politicker

Sr Director, sales and partnerships

This is the answer. Don’t even acknowledge that it was sent, and if they reply/bring it up, just apologize and say you didn’t switch their account to “do not market” or something and you’ll have it taken care of so they will stop getting them. Unless you want to keep sending updates, then just pass the blame and move on quickly.

OsamaBinClosin

Catalyst

Business Development Lead

Thanks guys, I'm very quickly realizing this was the absolute least of my worries. Thanks for the solid tips :)

DungeonsNDemos

Big Shot

Rolling 20's all day

Yeah, this is definitely the answer. I had an old BDR constantly sending "book a demo with me" emails to people who were already in the pipe and had gone through a demo.
Our whole AE team was pissed off because he did it like 3 times in a row each week and it was due to him not knowing how to work the CRM.
It might cause a speedbump but only minor. Just blame marketing for automation being setup incorrectly.

OsamaBinClosin

Catalyst

Business Development Lead

Damn that is frustrating. Thanks tho for the tips !

braintank

Politicker

Enterprise Account Executive

In all likelihood they didn't even notice

funcoupons

WR Officer

👑

When in doubt, blame marketing.

OsamaBinClosin

Catalyst

Business Development Lead

this is the way

Beans

Big Shot

Enterprise Account Executive

Apologize for an overzealous marketing department, it's an automated platform that you were accidentally added into for folks who've opted in to company outreach and updates.

Ez pz.

Sunbunny31

Politicker

Sr Sales Executive 🐰

I wouldn’t say anything unless he brings it up, and if he does, apologize on behalf of marketing (who you should absolutely blame in this situation) and explain you’ll make sure that it doesn’t happen again, and then make sure it doesn’t happen again.

Jewcan_Sam81

Politicker

Account Executive

You're overthinking it, nothing is gonna happen, I've done this multiple times and I blame a bunch of other departments (like ya do)

CuriousFox

WR Officer

🦊

Probably went to their junk folder.

spicy

Good Citizen

Account Executive

Oh no! Anyway...

Filth

Politicker

Live Filthy or Die Clean

If for some odd reason they did notice and make mention of it - just explain that you were testing some outreach material targeted at the more coveted accounts to make them feel special for even getting your spam.

Chances are, they have a sales/marketing program that spams the shit out of people so they'll understand regardless. If 1 random meaningless email kills the deal they were probably going to burn the bridge after negotiations anyways.

Don't sweat it. Shit happens then you die. Trust the process.

SaaSam

Politicker

Account Executive

Shoot him another email and call yourself out on it. Most people understand that accidents happen. I'm a fan of self-deprecating humor and this would be a good opportunity for a little of that. People like people who don't take themselves too seriously.

braintank

Politicker

Enterprise Account Executive

For a mistake this minor I doubt it's worth drawing additional attention

sellingsunsaas

Good Citizen

Account Executive

Have definitely done this and blamed marketing for their automated emails. Don’t sweat it. Not the first time it’s happened to them either.

RealPatrickBateman

Politicker

🔪Amateur Butcher🔪

The answer is ALWAYS blame marketing.... have you people learned NOTHING from the War Room... smh

Justatitle

Big Shot

Account Executive

You are overthinking this by a million, this prospect saw it said to themselves I’m already engaged and deleted it, they may not have even seen the email to be honest with you. 50% chance they never even mention it to you.

JustGonnaSendIt

Politicker

Burn Towns, Get Money

Been there, done that. Laugh it off with the prospect and give yourself a damn break!

9/10 times, they totally understand. Everyone has replied-all when they meant to respond to one person. This is the BD equivalent of that.

Also, learn from this to reinforce your double-check of these automated systems before clicking the go button.

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If you are hired as a contract sales rep by a Bravado customer, we may ask you to prove access to the employee email account provided to you by that customer. This data will be shared with customers to track your sales productivity; customers can use this data to confirm you meet the minimum activity requirements to pay out your ramp stipend and commission.

OsamaBinClosin

Accidentally blasted email to prospect already engaged

21 comment

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