Gizmo
Politicker
8
AE
Congrats! 🍾 You now have one of the hardest and thankless jobs in sales. That said, if you can succeed as a SDR, you will (typically) succeed in sales long-term. My advice is to embrace the suck and don’t take anything personally. Acknowledge the fact you will sometimes need to hear “no” 10 times before you can get a yes. You will be hung up on. You will have prospects be rude because someone pissed in their Cheerios that morning. Be a sponge and learn everything you can from your successful colleagues. Don’t surround yourself with the Debbie downers who complain because they will drag you down. Start reading sales books - I personally recommend Smart Calling by Art Sobczak and Fanatical Prospecting by Jeb Blount. Startups are the best place to be an SDR because it provides unmatched opportunity to move up the ranks and build your career. Again, congrats and good luck!
fatcomchecks
Member
1
BDR
Awesome book recommendations! Will go and read those.

Yeah, our company is expanding and hiring like mad. It hopes to IPO within 2-3 years! 

Thank you!! 
Beans
Big Shot
1
Enterprise Account Executive
I'd also throw in SPIN selling since it's an easy read and a classic, helps you drill down on what you need to very quickly.

Avoid BANTT too it's a shit system for the current climate. 
el.guap0
Valued Contributor
1
Account Executive
+ 1 on Smart Calling and Fanatical Prospecting! Great books to start on. @fatcomchecks - once you get into a rhythm, read GAP Selling by Keenan. Implement the best of all 3 books and watch the $$$$ flow
fatcomchecks
Member
0
BDR
Thank you, that is the plan. Appreciate it!!
TennisandSales
Politicker
3
Head Of Sales
talk to the BDRs that are killing it. Do what they do. being a BDR is not super complicated but it is really hard. 

Remember you dont have to reinvent the wheel. Any challenge you are having, others have had as well. So just ask around. 


fatcomchecks
Member
1
BDR
Sounds like a plan. What about relationships with AEs?
TennisandSales
Politicker
1
Head Of Sales
1. Find the AEs that are doing well and that you actually like. (some are dicks)
2. Ask if you can buy them lunch and pick their brain about their role. 
3. make sure you have some solid questions to ask, and allow them to share their experiences. 

ppl love free lunch, and love to talk about them self.🤣
fatcomchecks
Member
0
BDR
Definitely appreciate all the valuable insights!
sales101
WR Officer
2
Head of Channel & Alliances
Just pick up the phone- you don’t need to completely understand the product you just have to pitch why they should meet with your AE and then let them do the hard work! Good Luck ☺️
BurnedOutSalesman
Good Citizen
1
Co-Founder
Figure out where your buyers are communicating. Is it Twitter, LinkedIn, Reddit etc.? Follow the thought leaders in that industry and you will learn what problems they have. Then you can position the product you are selling to solve those problems
fatcomchecks
Member
0
BDR
Thank you haven't thought about this! 
plssircanigetanotherpo
Executive
1
IC
Advice for you: 
- Have fun or else you'll implode before too long
- Know your ICP 
- Get creative with your messaging for the ICP 
- Do the research before you reach out to the ICP
- Be a leech and get all the tips from the best SDRs/BDRs in the company
- Know that your ICP doesn't owe you shit and will likely not respond back 
- Network, network, network. Selling isn't just selling externally. You gotta sell internally to your management also. (Unless you want to stay in the current role forever). 
- Don't give up 

What would I have done differently if I were starting over again? 
- None coz it's been a fun ride. 
catfish
Good Citizen
1
Account Manager
1) make sure you do all the little things right. It’s hard enough to jump from SDR to closer so don’t be the guy who is late to meetings, takes weak notes, doesn’t network/makes an effort to be seen. Of course none of it matters if you don’t hit your metrics and learn the product, but in my experience that goes a long way for promotion time. 2) I would have spoken to my manager on a more recurring basis about career growth and development. I did it, but like once a year and I think doing it each quarter to get feedback and staying in front of them is a big plus.
HoosierDaddy
Valued Contributor
0
SDR
I’d say learn and replicate from successful bdr as well as your ae, but ultimately aim to take those things and create your own style. Try to communicate in your own voice once you learn the product and pain points. And disassociate your worth with success. Our goal is set on a .005 success rate and it is lofty.
3

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