AssistantToTheRegional

Enterprise Account Executive

Anyone using AI Personalization Tools?

In the past I used a tool called Nova.AI but that is no longer around. The tool allowed me to pick from various personalization lines to inject into emails. (sports, weather, resturants, linkedin, twitter, etc)

It helped my reply rates but it's gone and now there are a lot more replacements. So curious what the WR thinks or knows?

Here are the ones I keep seeing pop up:

https://lyne.ai/

https://warmer.ai/

https://www.smartwriter.ai/

quicklines.ai

https://www.jarvis.ai/

🤓 Sales Tech

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braintank

Politicker

Enterprise Account Executive

Frankly I think a lot of this is overhyped. This is the example that Lyne use on their website. Pretty laughable:

Subject line: Lou Malanti’s
Hello Elon,

Are you currently using personalized “icebreakers” for your cold email outreach?

Reason I’m asking is because we’ve developed an AI-based system that writes those for you, hyper-personalized to your prospects based on recent news, case studies, podcast appearances, and much more.

If relevant, I could send over a sample of what our data looks like at scale. Worth a look?

Thanks,Andrew

PS. Read on your LinkedIn that you live in Chicago. Don’t know if you’re a foodie but I’ve heard good things about Lou Malnati’s – have you ever been there?

AssistantToTheRegional

Politicker

Enterprise Account Executive

I used this one before...Don’t know if you’re a foodie but I’ve heard good things about Lou Malnati’s – have you ever been there?

It came from Nova.ai, but I changed it a little to "I'm heading to Chicago in a few months, should I check out Lou Malnati's or somewhere else?"

braintank

Politicker

Enterprise Account Executive

It's just so generic. Couldn't you get the same thing by googling "popular restaurants in Atlanta"?

AssistantToTheRegional

Politicker

Enterprise Account Executive

Oh you definitely could. Just curious what everyone thought about the new tools. Using tools is not bad, using tools for everything is bad.

CuriousFox

WR Officer

🦊

Just write an email on your own. What would you say to them if you were face to face?

AssistantToTheRegional

Politicker

Enterprise Account Executive

I do, but with the number of these companies popping up it's worth talking about. This type of new tech will only make good reps better.

braintank

Politicker

Enterprise Account Executive

Or it'll make average reps worse

Diablo

Politicker

Sr. AE

Prefer writing myself unless the leads are too many and difficult to manage without automation

hh456

Celebrated Contributor

sales

I feel like personalization is off message, idk. I've never used it. Maybe I'm a boomer and so I get right to it, but if I get them talking about food, THEY KNOW a sales pitch is still coming, so what's the point. Someone convince me this is worth the time and I'll take a look at it in between yelling at clouds.

Blackwargreymon

Politicker

MDR

Prefer writing myself unless the leads are too many and difficult to manage without automation

SaaSyBee

Politicker

Founder

I've used Warmer.AI and it's pretty sweet. You just put in someone's LinkedIn URL and it generates the first line of an email for you. Then you can download a CSV of all the personalized first lines and upload it into your email automation tool. Pretty sweet way to do personalization in a way that scales.

braintank

Politicker

Enterprise Account Executive

Any examples?

SaaSyBee

Politicker

Founder

Just plugged in Corp's profile and it gave me some really weird stuff actually haha so might take some editing.

Omztheonetwo

Fire Starter

Account Executive

In my previous job I used Reply.io.