Executioner profile picture
Executioner profile picture

Executioner

Business Dev.

Politicker
Valued Contributor
Opinionated
+3

automated emails

hiya all, do you automate emails? if so, how many would a person get before the sequence stops?

I'm kinda on Anthony's side of the fence here, if i got an email like that I'd block the email and never want to deal with them.

https://www.linkedin.com/posts/iannarino_is-this-what-passes-for-professional-selling-activity-6838119006260535296-xbTl Anthony Iannarino on LinkedIn: Is this what passes for professional selling today? Automated beggars | 34 comments Is this what passes for professional selling today? Automated beggars pitching a solution over five emails all nested like a Matryoshka doll, offering ... 34 comments on LinkedIn
💌 Cold Emailing
💻 Automation
7

10 comments

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Kinonez
Celebrated Contributor
5
War Room Enthusiast
We all do this, It makes are chances go up just by more volume, I do send a tailored email as the first one though. 
hh456
Celebrated Contributor
3
sales
There's a lot of rich cocksuckers who were born on 3rd base and think they hit a homerun.

"I was birthed from a queen's vagina, had capital to spend to enter into leadership from the start at a growing company and therefore you shouldn't send automated emails because I didn't succeed that way."

Afluenza and tone deaf attitudes towards what it takes to succeed or simply exist make me want to shit in a paper bag, light it on fire and put it on their front porch (if I could get past the gate).
Kirby
Politicker
2
Sales Representative
Everybody who sells well sends automated emails. The problem with the one screenshotted is that it was a shitty breakup email. Best practice is to make 2 tiers of sequences. Top priority: 2 manual emails + 5 auto emails Middle/lower priority (“agoge”): 1 manual email + 6 auto emails All “bumps” should be automated. There should be a total of 4 different email threads, not all stacked together. These numbers are approximations. But that’s the general gist. I knew an AE who did auto emails except for the first email, and it would send a total of 10 emails. Some people hated him but he did pretty damn well, because his emails were actually really well crafted.
goose
Politicker
3
Sales Executive
Automated emails are part of the process but, to me, they are more marketing than selling.  You are just trying to get someone's attention.  Even the breakup email (if done well) can be marketing.
CuriousFox
WR Officer
4
🦊
YES THANK YOU FOR SAYING THIS.

You already know how I feel about a Marketo. 😏
Executioner
Politicker
1
Business Dev.
That's really helpful. I'll be trying both sequences myself. Thanks for the tip.
EmptyCupOfTea
Valued Contributor
2
Growth Marketing Manager
I think this is very petty of Anthony because he wasn't made to feel special. Hard truth is that when a salesperson contacts you, it's not because they like you or even know you, it's because they want your business and money.

You'll only get my time once you decide to give me yours.

So hell to the yes for automated outreach, you want salespeople that close sales, not a mule to copy and paste the same emails to 100s of people a week.

Work smarter not just harder and if Anthony doesn't see that then I fear for their business.
Diablo
Politicker
2
Sr. AE
Email sequence is what I follow and I have combos of both Manual (to personalize more with relevant examples/CS/Guide etc) and auto emails. I run 6-10 emails depending upon the tier they fit in
goose
Politicker
1
Sales Executive
Executioner
Politicker
0
Business Dev.
just so i've got ya - you personalise and, in the words of the immortal @poweredbycaffeine, be specific?
poweredbycaffeine
WR Lieutenant
3
☕️
Not sure who deleted their comment, but yes, be specific :) 

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