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BDR Alignment

Our BDR team is 100% located in Germany, but our primary market is the US. So, each AE is being supported by a BDR located over the pond which causes issues with timezones, communication, and cultural differences with prospects. Does anyone else have a scenario like this? Just curious to hear what other set ups are like.

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8
Rallier
Politicker
+9
Account Executive
Why would they hire a BDR team in Germany if the US is the primary market? This makes no sense.

I don't even know if there is a way to overcome this
MaxRisk
Big Shot
+6
Associate Account Director
Yeah, either they get put on PIPs one by one and get replaced by US folks, or they just do a massive layoff.
funcoupons
WR Officer
+11
Kahluapons
Sounds like a bigger pain in the ass than it needs to be. Why does your company do it like that?
MaxRisk
Big Shot
+6
Associate Account Director
Definitely a pain in the ass. I think at first it was to save money on compensation. But now it is a logistical nightmare and these BDRs don't really have career paths.
funcoupons
WR Officer
+11
Kahluapons
Weird. Doesn't Germany have a higher min wage/COL compared to most states?ย 

Anyway, not really sure if there's a way to fix this. My suggestion is get rid of the German team and hire US based BDRs.
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poweredbycaffeine
Politicker
+7
Bean Juice Drinker | Sales Savant
Uh. Get rid of that model ASAP.
Tres
Politicker
+6
Account Executive
I've worked with international sales support teams, but they always worked US hours so it minimized the problem. Still had to deal with the cultural or language barriers, but at least they were online
MaxRisk
Big Shot
+6
Associate Account Director
True. Another issue we are having is none of the German based BDRs pick up the phone and make phone calls.
Tres
Politicker
+6
Account Executive
Yeah sounds like you've got some major problems there in that case.ย 
neversettle
Politicker
+4
SDR
I'm an SDR and my manager is in the UK. We usually have a good 3 to 5 hours a day that our working time co-aligns.
MaxRisk
Big Shot
+6
Associate Account Director
Yeah, it is certainly more feasible if you are on the east coast of the US. If you are in California being supported by someone in Europe, you might have 1-2 hours of synchronous communication.
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