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BDRs: what are your DAILY input KPIs/metrics?

Curious what other BDRs are required input-wise on a daily basis. This is not including meetings + outputs such as opportunity/pipeline/etc.


Daily, each BDR has to input/hit:

  • 45 calls
  • 25 emails
  • 8 connects (a connect is not someone just answering the phone, it is uncovering a valuable piece of information such as current tech stack, best point of contact to talk to, or organizational pain/priority)


Thoughts?

๐Ÿ”Ž Prospecting
๐Ÿ’Œ Cold Emailing
๐Ÿ“ž Cold Calling
4
pitchandputt
Valued Contributor
+4
Account Executive
I'm not a BDR but I speak to sales managers and leaders regularly about their expected metrics for their BDR teams.

Some orgs are much more activity-driven and some are much more outcome-driven. Of course, most orgs are a mix of both, but the emphasis can differ a lot.

I've seen many companies ask for 40-80 calls/day or even 100 calls/day. Others ask for 100 activities/day (emails + calls + others). Many managers know emails are much easier to send than a making calls, so some managers don't really count emails toward targets.

Others are a lot looser on exact activity level but tighter on qualified meetings booked and attended - depending on the type of activity, ARR, sales cycle, personas called into, etc, this could be anywhere between 10 to 30.

Hope that helps.ย 
DwightsEgo
Politicker
+3
BDR Manager
At the end of the day...if you are not having conversations....you are not booking meetings. The ultimate goal of the BDR should be to inspire valuable, back n forth, 2 way conversation.ย 

For my team....I like to see them have 10 conversation and 1 booked meeting a day.ย 

The science says 65 dials/65 emails. But could be more could be lessย 
SADNESSLieutenant
Arsonist
+8
SDR
50/50/10 - call/email/linkedin - unless performing then no cares
DwightsEgo
Politicker
+3
BDR Manager
results speak volumes....activities explain the storyย 
SADNESSLieutenant
Arsonist
+8
SDR
yupppp
LordBusiness
Politicker
+7
Chief Revenue Officer
Can "connects" be found using public sourcing information? If not, how is anyone identifying 8 "connects" from 65 activities?ย 
jt
jtechsales
New Logo Business Development
no connects have to come from a live person (not a pre-recorded company voicemail/message or linkedin/zoominfo/google etc).ย 
DadFather
Politicker
+5
Enterprise Account Executive
A few years back it was 75 dials/day, no set email amount but we were all mail merging lists. Meetings were quarter based but average to 4-5 a week.ย 
PhlipOut
Politicker
+6
Account Executive
My company has recently moved from meetings booked as a primary driver to opportunities created (qualified meeting that doesn't get kicked back) and revenue closed off those meetings.

Bigger accountability and focus on quality.

As an AE I like.
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