The War Room
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Best for cold emails - links or hyperlinks?

It may seem like a rhetorical question or an obvious answer, but are prospects more likely to click on a hyperlink or a link? Do hyperlinks give the impression that it's a template or sequence? Does anybody experiment with deliberately formatting something incorrectly in an effort to make it seem it wasn't a template/sequence?

πŸ”Ž Prospecting
πŸ’Œ Cold Emailing
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