Cold email with high personalisation or high volume AI personalised cold email campaigns. What would you prefer for mid market SaaS?

What would you choose for mid market SaaS?

Attached poll
*Voting in this poll no longer yields commission.
๐Ÿ’Œ Cold Emailing
๐Ÿคทโ€โ™‚ Poll
๐Ÿ“Š Metrics
16
Gasty
Notable Contributor
4
War Room Community Manager
๐Ž๐ฉ๐ญ๐ข๐จ๐ง ๐‚: Extremely High Relevance and Low to Medium Personalization.
Sunbunny31
Politicker
3
Sr Sales Executive ๐Ÿฐ
High personalization for your upper level targets, volume the rest.
TennisandSales
Politicker
2
Head Of Sales
love this approach. the upper level contacts are the ones that get stuff done. pay more attention to them
braintank
Politicker
3
Enterprise Account Executive
I don't trust AI to do personalization.
Saleswithsingh
Good Citizen
0
Sales manager
Have you tried it yet?
braintank
Politicker
2
Enterprise Account Executive
I tried Alyce back in the day. Wasn't impressed. Is there one worth looking at?
CompetitiveFly21
Executive
0
Senior Account Executive
Would also like to know this
antiASKHOLE
Tycoon
2
Bravado's Resident Asshole
Why not mid?
TennisandSales
Politicker
1
Head Of Sales
the answer is almost always int he middle!
jefe
Arsonist
2
๐Ÿ
Balance between the two.
CuriousFox
WR Officer
2
๐ŸฆŠ
High personalization for the c-level ๐Ÿ’ฏ
DungeonsNDemos
Big Shot
2
Rolling 20's all day
Why not just clone Marketing and have Marketing 2.0 with fully automated emails?
Corpslovechild
Politicker
0
Inbound Sales Manager
LOL
Pachacuti
Politicker
1
They call me Daddy, Sales Daddy
I wouldnโ€™t cold email til after I called them.
antiASKHOLE
Tycoon
1
Bravado's Resident Asshole
YES, I have never sent a cold email without at least trying to call.
Kosta_Konfucius
Politicker
1
Sales Rep
I have a template for each role/product you sell add the name, seems to work
Saleswithsingh
Good Citizen
0
Sales manager
Can you share it with me?
Corpslovechild
Politicker
0
Inbound Sales Manager
How many BS emails do you get in a week? Do you ever read them or engage with them.... then why would you expect your prospects to read or engage with them?
merchantservicesguy
Fire Starter
0
SAE
I struggle with this every day. But then I get analytical about it and realize, only the highly personalized ones get opened anyways
AutoSmiler
Arsonist
0
Account Executive
Always prioritize quality over quantity.

Even if there are daily task kpis to meet. Every manager will appreciate meeting your revenue/pipeline quota over meeting a task/kpi quota, at least the one's that aren't morons.
6

Personalization vs Volume in outreach - How much of your time do you put in each?

Question
9
10

Industry Benchmarks - Cold Outreach Stats

Question
20
15
Members only

Critique my Cold Email SAAS

Question
45