sassy_seller

Count as outbound

Hey warriors, we have quite few cases where account is being heavily worked by SDRs and eventually this or other person would come as inbound without replying to emails..

what rules you'd have so outbound would get credit?

we have different commish inbound vs outbound so keen to hear your thoughts..

🧠 Advice

👫 LEAD GEN

🐾 Outbound

16 comments

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Phillip_J_Fry

Opinionated

Director of Revenue

I worked at an org that would give a 60 day window after the outbound sequence had ended, in which any interest generated from the end user would be credited back to the sdr. It seemed to make everyone pretty happy.

Sunbunny31

Arsonist

Sr Sales Executive 🐰

I like this approach. It's about as fair as you can get.

HVACexpert

Politicker

sales engineer

I like it, fair and simple

sassy_seller

Executive

I like it!

GDO

Politicker

BDM

Seems fair

TheIncarceration

Politicker

SDR Manager

I like this approach and have seen some version of it in multiple places. Reps generally are happy with this ROE

Beans

Big Shot

Enterprise Account Executive

We don't differentiate, and what if the inbound came from internal word of mouth on their side?

CuriousFox

WR Officer

🦊

Beans you stepping up bb. You like to see it ❤🦊

Pachacuti

Politicker

They call me Daddy, Sales Daddy

Get rid of that inbound vs outbound and just call a lead a lead. I get that people want "credit" but that is a poorly thought out and petty sales structure.

CRAG112

Valued Contributor

Account Executive

Normally companies do this because they pay different for outbound v inbound.

Pachacuti

Politicker

They call me Daddy, Sales Daddy

Which is ridiculous. A lead is a lead.

sassy_seller

Executive

that's true of course.. but usually ROI for inbound is lower but it's easier to sell them since they're already coming with specific use case/intent etc...

wolfofmiami

Opinionated

🐺

if it gets sold from an inbound or an outbound effort.

CRAG112

Valued Contributor

Account Executive

Was the account created in the CRM before this happened? And does the account show outbound activity along with the outreach attempted as well?

If it does, that is definitely outbound.

If it does not, then it’s inbound.

ThatNewAE

Big Shot

Account Executive - Mid enterprise

90 day window - Sounds about right. If an SDR reached out to a company and they turn up as inbound, it goes to SDR outbound efforts, if it is within 90 days.

Kosta_Konfucius

Politicker

ERP Sales

If they dont respond to outbound messages its an inbound