The War Room
Question
Post

Do you even cuss, bro?

I’m curious to hear what you all have to say. I’ve heard strong takes on both sides. Gong data says cuss. But some buyers still are good ol’ square SUTAs. I’m a classic “read the room” guy and I’ll mold my approach to whoever I’m talking to, which I’ll assume is like many others. Fire away.

How often do you cuss on customer calls?
Attached poll
*Voting in this poll no longer yields commission.
👑 Sales Strategy
💆‍♂ Mindset
😳 Ethics
12
funcoupons
WR Officer
+11
that's queen coups to u
If the prospect swears first, I see nothing wrong with sprinkling in a fun four letter word to build rapport. I wouldn't be the first to cuss though, a prospect could be buttoned up and get offended at "damn" and "crap," let alone "fuck."
CaneWolf
Politicker
+12
Call me what you want, just sign the damn contract
Doing the old man who has been here a while thing: https://bravado.co/war-room/posts/profanity
GuyBews
Opinionated
+5
Director
Nice - thank you!  Figured I wasn’t the first to post about this.
GuyBews
Opinionated
+5
Director
Thank you - I just discovered this!  Duly noted.  Will help reduce dupes.  


Wish our fucking SFDC admin had a sliver of the same passion to eliminate dupes like our Bravado officers!
CuriousFox
WR Officer
+12
Senior Account Executive
Hey we are all learning together. This is what it's about 🥂

Don't EVEN get me started on SFDC admin. 
Prizrak
Politicker
+6
Disruptor of worlds
As always, I don't advocate anyone follow any of the crazy stuff I do, but it always seems to work for me. So carpe the shit out of that diem and swear a bit. 
POSitive
Opinionated
+1
Senior Account Manager
If you've built rapport with the client and you're on the same page go for it. If they go first I'm all in...let's be real, cussing in this day and age can be fun with everything going on in the world. They're just words, right??? 🤷🏼‍♂️🤙
stanrym
Valued Contributor
+5
CEO
It depends what's the vibe on the call. Read the room and see how far you can go with cussing
Chep
WR Officer
+10
Business Development Team Lead
Hahahaha well-written poll 🤝😎
AinslieStreet
Politicker
+5
Sales Consultant
I'll curse a little sometimes. My presentations are very casual and my audience typically appreciates that. Makes me relatable. 
Smithy
Politicker
+4
Director of Sales
Gotta read the room, but it humanizes the meeting and, as Tony Robbins says, a correctly timed curse word has HUGE impact on listeners
BlueJays2591
Politicker
+8
Business Development Manager
definitely mold your approach to your current audience
st
steakalldayerryday
Opinionated
+4
AE
Sometimes, I don't even notice I do it unfortunately.
Telehealth_2the_Moon
Notable Contributor
+13
Director of Business Development
If they swear first then yeah for sure, otherwise I will occasionally throw in a low level swear like hell or damn at important points, makes people snap to attention so if you do it right before impactful points you can make sure they actually hear it.
paddy
WR Officer
+11
Account Executive
Every. Fucking. Day.
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