What do you all see as a normal email open rate? Does anyone have any ideas besides subject lines and first sentences to improve a sub 10% open rate or am I screwed?
Email open rate
2
AssistantToTheRegional
Politicker
2
Enterprise Account Executive
Might be your domain? Sub 10 is bad and you deserve better.
Try writing like this. Short sentences that are simple. Ditch marketing jargon and write like a 5th grader. Dumb everything down.
Keep it 50-100 words. No links or bullets on the first touch.
Use phrases like You, Your, Us, We.
Ask for either interest or a specific time.
Give an out "If you're busy, no big deal".
Subject line 3-5 words.
Be brief, be brilliant and be gone.
Try writing like this. Short sentences that are simple. Ditch marketing jargon and write like a 5th grader. Dumb everything down.
Keep it 50-100 words. No links or bullets on the first touch.
Use phrases like You, Your, Us, We.
Ask for either interest or a specific time.
Give an out "If you're busy, no big deal".
Subject line 3-5 words.
Be brief, be brilliant and be gone.
sebs
Politicker
3
BDR
https://hemingwayapp.com/ is a lifesaver for this
GreenSide
Politicker
0
Sales manager
Yes. This so much.
Had this rep on my old team who asked us all for help because his prospect wasn't responding as he would've liked. When he shared his email thread we all saw immediately. Way too wordy. Showed him this but he didn't know how to take advice. Oh well.
Had this rep on my old team who asked us all for help because his prospect wasn't responding as he would've liked. When he shared his email thread we all saw immediately. Way too wordy. Showed him this but he didn't know how to take advice. Oh well.
CuriousFox
WR Officer
0
๐ฆ
I just learned about something new. Thanks!
UltimateMango
Opinionated
0
Chief of Nothing
Sub 10%? Tell us your secrets to success.ย
Depending on what you are doing 2% could be truly superhuman.ย
Depending on what you are doing 2% could be truly superhuman.ย
CadenceCombat
Tycoon
0
Account Executive
I hover around an 8 - 9% reply rate but my outreach is a lot more targeted and is all about identifying the right stakeholder as opposed to pitching a meeting or discussion upon initial outreach.
CKamapguy
Fire Starter
0
Sales Director
If you use HubSpot we have noticed that spam screening tools log as an open, if I open it also an open. I think the spam blockers are really strict now, cold emails (and calls) are really difficult. I think I am at like 8 percent on HubSpot, 12 percent with constant contact and 10 percent with normal Outlook without tracking / links / attachments etc. On REPLYS. I am probably half a percent. The game has changed. Not sure why leadership is so ignorant.
Related posts
4
Sequence/Cadence Meeting Conversion Rate
44%
10%
25%
15%
26%
20%
5%
25%
113 people voted
Bravado is a community of trusted sales professionals endorsed by their customers.
ยฉ 2024 Bravado Inc. All rights reserved.
8 comments