DatSaaS

Sales Executive

Email signatures...short and sweet or half the page?

Not that it really matters one way or the other because email sigs don't sell, BUT I want to know everyone's take on this.

We have a new sales enablement manager pushing these MASSIVE, gaudy, email signatures and I've been reluctant to change mine. The new one includes a company logo, name, title, phone, email, link to website, a plug about our company, recent G2 badges, a short description about g2.com, and a link to see more reviews. They look like giant billboards you'd see on the interstate.

My email signature on the other hand is small. 5 lines max. Small company logo, my name, title, phone number, and a link to send me referrals. That's it.

Am I old school in keeping my sig short and sweet or could I be falling on my own sword?

🎈 Mentorship

🔎 Prospecting

💌 Cold Emailing

16 comments

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jefe

Arsonist

🍁

Definitely short and sweet.

Plus too many graphical elements can get emails caught up in filters.

LordOfWar

Tycoon

Blow it up

There is a setting in outlook to only display the signature once, then have different ones for replies. That might be a happy middle-ground for you and your team.

As @jefe said, too many elements can make your emails get stuck or bounce. I end up with tons of attachments sometimes and it's just repeats of all the little images and links for LI, Twitter, YT, awards, etc.

UrAssIsSaaS

Arsonist

SaaS Eater

Any fluff in my industry gets you flagged as shithead salesperson so my team has the most basic sigs. The more human we can make it look the better.

braintank

Politicker

Enterprise Account Executive

Name and phone. No links, they get you marked a spam.

If people want to find your website they can look at your email domain.

Sunbunny31

Politicker

Sr Sales Executive 🐰

I hate massive signatures. They don't work to drive...anything. You're already sending an email. Short and sweet.

Pachacuti

Politicker

They call me Daddy, Sales Daddy

Short and to the point.

Sometimes I include a marketing banner if I’m going to a conference soon.

CuriousFox

WR Officer

🦊

Damn. That's alot. I have one set for cold outreach with the info, and one set for replies which consists of my name and cellphone. That's it.

Tres

Politicker

Account Executive

Here's a vote for short and sweet

Gasty

Notable Contributor

War Room Community Manager

- Name
- Designation
- Contact Number
- Company Name (bold & hyperlinked)

in that order

SaaSyBee

Politicker

Founder

As short as possible and no images for outbounding. Don't get caught in spam jail.

Fenderbaum

Politicker

Retired Choirboy🪕

Short and sweet.

CXNinja

Senior Account Executive

Always short and sweet for me

TennisandSales

Politicker

Head Of Sales

hahah I hate that!

When I see ppl with massive signatures im always just confused... like whyyyy are you doing this?

DungeonsNDemos

Big Shot

Rolling 20's all day

Less is more. This rule is true for many things. Including email signatures.

CatMom

Politicker

Account Executive

Oh gosh. No. Def short and simple. Small simple logo, name, title, number. That’s all mine has and all it needs. You can link the logo to the website if you want but like no one and I promise no one is going to enjoy a giant gaudy signature blowing up their inbox.

Kosta_Konfucius

Politicker

Sales Rep

Logo, name, title, number and a link for calendly

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DatSaaS

Email signatures...short and sweet or half the page?

16 comments

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