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[POLL] Email Tracking Software, Yay or Nay?

Does anyone use email tracking software to determine if prospects have opened emails? I use Cirrus Insight but curious to see if there are alternatives and your experiences with them.

Do you use Tracking Software?
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๐Ÿคทโ€โ™‚ Poll
๐Ÿ“Š Metrics
6
SalesSpectre
Opinionated
+5
AE
Question: your CRM doesnt track opens, clicks, etc?ย 
Rissole
Fire Starter
+1
BDR
Salesforce is my CRM however the current software being used by the company is Cirrus Insight which has been integrated with salesforce for email tracking, I find it's not very effective
SalesSpectre
Opinionated
+5
AE
interesting. To answer your question yes I do. Hubspot is our crm and it shows me in gmail and in Hubspot on the contact record if an email was clicked or opened. I use that pretty often. As an example I might use a large volume of opens to quickly call or send a quick follow up email. Or if that prospect has been prospected for years and they never open emails...that tells me that email is not a good chanel and I should cold call them or try linkedIn as a better chanel to get a hold of them. Or maybe get their attention by sending a "who is in charge of your xyz strategy?" to one of their colleagues hoping that they might forward it to that person or get their attention in a round about way. Thats a couple ways I use that data.ย 
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BigOak
Business Development Manager
I believe all sales professionals should have an email tracking system. In the past, I have used both Hubspot and Salesforce. In terms of tracking emails, I believe that Hubspot tracking is easier to track on the CRM, opposed to linking Cirrus with Salesforce.ย 


What are your thoughts?ย 
Captain_Q
Arsonist
+8
Sr. Account Executive
100%ย  Hubspot rocks.ย  ย I have set multiple appointments because I saw a cold prospect open and email.ย  I wait a couple of minutes and call...."Hey was just checking in."ย  ย Doesn't work all the time but when they are receptive it's pure gold.ย  ย "You wouldn't believe this, I was just thinking about you...."ย  ย  Gotcha!
Shortay0909
Opinionated
+3
Senior Sales
I personally do not, so interested to hear what everyone's thoughts are
ARRisLife
Politicker
+3
Account Executive
We used to use yesware now we use outreach. Itโ€™s helpful to know if and when prospects are opening your emails- can do a quick follow up call when they are ectย 
Rissole
Fire Starter
+1
BDR
I agree!
Savagedoge
Big Shot
+11
Account Executive
I've used Yesware in the past. All cadencing tools like outreach and Salesloft do this by default.

I currently use Hubspot to track opens, pretty simple.
Rissole
Fire Starter
+1
BDR
Might have to check out hubspot!
SalesSpectre
Opinionated
+5
AE
I think you actually can just get their chrome extension and connect it to your email for free. Worth checking out.ย 
Selichimorpha
Celebrated Contributor
+8
Growth Executive
100% use email tracking software, it gives you insights as to whatโ€™s catching your POCโ€™s attentionย 
hiba2004
Student
It helps us in knowing if the other person has seen the mail or not or if he/she has left the mail on seen as well
PeterSwan
Opinionated
+2
Business Development Manager
We used to use Outreach. We had special sequences for people who have opened emails more than 3 times.
Sales4what
Opinionated
+5
Co-Founder & VP Sales @ PLURiTy
Theyโ€™re really helpful, googles add one are cool
too, the amount of times opened and location insight was usefulย 
softwarebro
Politicker
+4
Sales Director
the start-up I previously worked for had one for the gsuite. It was awesome. The current company doesn't have one for outlook. Does anyone have suggestions?
Aaronjkeller
Chief Marketing Officer
We use HubSpot and thoroughly enjoy seeing the results, all the way down to what pages in a PDF proposal are viewed and for how long ... a good way to rethink / redesign our proposal structure.ย 
RahRahBooty
Opinionated
+4
Business Development
Iโ€™ve used yesware in the past.ย 
sugardaddy
Politicker
+10
Head Of Sales
If you do not have a fancy CRM system that can track emails, then you can use STREAK if you are a Gmail user. It works flawlessly, is free and can also be used privately too :-)
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