The War Room
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For all you mail mergers out there, do you see more success emailing one DM or all DMs on a custom thread? I've noticed that putting all relevant DMs on one campaign that is 100% customized to their business has a much higher response rate (28% meeting sucess)

Do you see more success emailing one DM or all DMs on a custom thread
Attached poll
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πŸ”Ž Prospecting
πŸ’Œ Cold Emailing
4
AlecBaldwinsHairline
Valued Contributor
+5
SDR Manager
I love doing quarterly mail merges just to reengage with those who lost touch in the cracks.
Telehealth_2the_Moon
Notable Contributor
+12
Director of Business Development
Looking for some clarification on your example. Do you mean all DMs within the same company?
smallfishbigpond
Contributor
+3
Senior Client Partner
Yes, within the same company! Would never put different DMs from Different companies on a thread
Telehealth_2the_Moon
Notable Contributor
+12
Director of Business Development
Haha just checking! I wasn't sure, and if I've learned everything its the lesson about assuming.Β 

That being said, I like it a lot, especially early on in the process. The only thing I'd be worried about is the bystander effect where they all think someone else is gonna reply.
4
Thoughts on the Agoge Sequence for prospecting? Apparently provides 2x response rates for cold outreach...
Discussion
7
I would use the Agoge method
+25
Samwise , Β  SgtSDR , Β  uncorpse Β  and 25 people voted
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3
How many reach outs (email, call, LinkedIn, etc.) with no response does it take for you to take that prospect off your list?
Question
12
11
When you’re writing a reply email to your initial one sent - what’s your approach?
Question
18