aiko

Sr. Account Executive

Gift campaigns?

How do you feel about gift campaigns? My company does not yet have a marketing team (also is this common?) so I'm thinking of offering $100 gift card to help spread the word of my product.

Are they successful? Does $100 for 30 minutes really work?

Have you done a gift campaign before?

Attached poll

Yes No

*Voting in this poll no longer yields commission.

👑 Sales Strategy

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22 comments

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JuicyKlay

Celebrated Contributor

I think $100 per gift is a high starting point unless you’re very selective with your prospects.

aiko

Politicker

Sr. Account Executive

So you would take a demo for $100 :)

JuicyKlay

Celebrated Contributor

hahaha yes, I would but I'm just a sales guy. Would someone in the VP level or above take one is the real question.

CuriousFox

WR Officer

🦊

Maybe have a working lunch that you provide while they watch your demo.

Incognito

WR Officer

Master of Disaster

Best. Gift. Ever.

https://bravado.co/war-room/posts/pinatagrams-yes-they-exist-what-swag-do-you-send-that-really-hits

aiko

Politicker

Sr. Account Executive

I LOVE THIS! Never seen it before but its a fantastic idea. Thanks for sharing 🤗

Incognito

WR Officer

Master of Disaster

Prospects LOVED them!!!!

Clashingsoulsspell

Politicker

ISR

Good point! Sometimes I feel like staffing companies have so many people in their pipeline for a particular role as well.

stanrym

Valued Contributor

CEO

I've seen companies do it. In b2c doesn't work because retention is bad. in enterprise, they can't take gifts.

aiko

Politicker

Sr. Account Executive

Why would you say retention is bad? I thought that is why CS is here to keep them around 🤷🏻‍♀️

Beans

Big Shot

Enterprise Account Executive

I just picture Michael Scott with his gift basket..

aiko

Politicker

Sr. Account Executive

🤣🤣🤣

BlueJays2591

Politicker

Federal Business Dev Director

you'll get a lot of garbage leads that just want the gift card so you'll end up wasting your time pitching to people that dont want it unless you have very strict guidelines on who is able to get the gift card.

Coffeesforclosers

Notable Contributor

Director Sales and Market Development

we buy business all the time, it sucks as they take the meeting for the gift and ghost, which i also have so..................................doh

aiko

Politicker

Sr. Account Executive

Shame on you 🤣. You must have been somewhat interested! Its tough work staying awake for 30 minutes of an irrelevant call.

Coffeesforclosers

Notable Contributor

Director Sales and Market Development

i feel the shame, ill email them now and make amends and schedule the demo. I am gonna start the call with i dont have budget though lol

Smithy

Politicker

Director of Sales

Never done one but I’ve been gifted a few things when being prospected. I’ve had:

case of 24 IPA
masterclass course
coffee cup with high end coffee beans
Uber eats vouchers

SlinginSoftware

Politicker

Account Executive

I've sent out actually gifts to try to secure meetings. Whiskey Glass/Decanter sets, Amazon Echos... stuff like that.

Honestly, it wasn't close to being worth it...

I spent close to $700 and closed maybe $360 worth of business?

Blackwargreymon

Politicker

MDR

Maybe have a working lunch that you provide while they watch your demo.

MR.StretchISR

Politicker

ISR

Maybe have a working lunch that you provide while they watch your demo.

Mr.Floaty

Politicker

BDR

It's like a referral to a company that you don't know anyone at. Tell them about all the companies you're looking at, let them get you into the ones that they have relationships with, and you go after the ones they don't.

Cyberjarre

Politicker

BDR

If you can find a firm-based recruiter who has access to several roles, then you stand a better chance of getting into the applicant flow since it's a direct port.

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aiko

Gift campaigns?

Have you done a gift campaign before?

22 comments

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