DOs:
1. Make sure to craft some before-holiday / time-limited deals - to encourage your prospects to buy before they leave for holidays.
2. There is always (almost) somebody covering for a person who is heading on holidays - try to reach out to the replacement and this way you will keep the pot warm but also build a new connection - which might at some point take over the position of this (hopefully C level exec) person you are dealing with
DON'Ts:
1. Do not start nudging the prospect over the personal mobile or social media - they ain't gonna buy on holidays anyway and all you end up with is an angry customer
2. Do not spam over the email - if you get OOO notification once, there is no point in chasing the guy over and over during the holidays - it will be the time well wasted
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What would you guys add to this list?
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