Call them. Also, I've said this in another thread but 9/10 times they didn't show up because you didn't give them a good reason to. You chased the "yes" and didn't add any value to their life.
Do you think it's easier to accept the meeting and ghost it or try to explain why you aren't interested? ย Accepting the meeting and ghosting probably gets you off the cadences quicker...
I always guilt them a little and say something โwe worked hard preparing for our meeting so itโs a shame you couldnโt make it, when would be a better time?โ
I don't think buyers give a shit how long we've prepared for a meeting that they accepted from a random call from our SDR who was sitting on his couch playing xbox. ย
Call them and email them, find out why they didn't show. if you never get them back on the phone, then they were just not intrested. however if they were they need to know you care about them
I just reach out and ask what time works better. If they no show twice I assume the need is not as great as I thought, they just accepted to get the SDR to stop bugging them, and/or they have given up on the project (depends on what stage the no shows happen).
I always give my prospects 15 minutes until I will log out of the meeting.ย At the 5 minute mark, I will send an email letting them know I'm logged in and if something came up to let me know to reschedule.ย I also let them know I will be logged in for another 10 minutes in case they are running late.ย ย
If they don't reply or show I will give them a call at the 15 minute mark and follow up again the next day with a call or email depending how far they are in the process.
Subject: Troubles logging on?
Body:
Hi XXX,
Are ย you having troubles logging onto our meeting? This is the link in case you're looking for it in your inbox: *insert link*
See you soon!
XXX
Step 2: Call after 5 minutesย
Step 3: Email again after 15 minutes (put your SDR in cc to notify them)
Subject: I missed you...
Body:
Hi XXX,
I missed you at our scheduled meeting at XXX. Hope everything is ok?ย
We were super excited to talk about X and Y and prepared how we help you solve that. (points from discovery)
Let me know when we can reschedule - my calendar is quite full but feel free to pick a new date and time here: *insert meeting link*
Thanks!
XXX
Step 4: Back to SDR to chase and rescheduleย