The War Room
Question
Post

How do you make a cold email less cold?

Personalization is key, but what else can you do?

๐ŸŽˆ Mentorship
๐Ÿ’Œ Cold Emailing
๐Ÿ“ž Cold Calling
46
paddy
WR Officer
+10
Account Executive
Have you tried heating it up in the microwave?
paddy
WR Officer
+10
Account Executive
^fuck I just realized everyone else here thinks they're as funny as I am and beat me to the punch. Bravo, young grasshoppers.
bamageorge
Celebrated Contributor
+9
International Sales Director
Hahaha ๐Ÿคฃ
Kinonez
Celebrated Contributor
+9
WR Enthusiast
Name of the prospect, reason for reaching out, and sign "with warm regards"
bamageorge
Celebrated Contributor
+9
International Sales Director
Haha I see what you did there
EH20
Politicker
+3
Manager
hahaha golden!
Show 2 more replies
MrPotter
Opinionated
+4
Trainer
I love this. Im so adding this to my enail script xD
Kinonez
Celebrated Contributor
+9
WR Enthusiast
Hahahaha they wonโ€™t get the joke, but let me know how it goes!
Jackywaky
Arsonist
+9
Master of Disaster
turn on the fireplace - actually,ย @Beasthouseย was funnier. Relevance bamageorge, relevance, and concision.ย 
bamageorge
Celebrated Contributor
+9
International Sales Director
๐Ÿ”ฅ
Jackywaky
Arsonist
+9
Master of Disaster
wise and deep wordsย 
Show 1 more replies
Beasthouse
Opinionated
+5
Corporate trainer
wear a sweater! jk hahah relevance and event triggers are really your only toolsย 
Andr3dwar
Arsonist
+7
Logistics Manager
LOL! XDย  wear a sweater!ย 
bamageorge
Celebrated Contributor
+9
International Sales Director
LOLย 
bamageorge
Celebrated Contributor
+9
International Sales Director
hahahaha that was funny!ย 
RealEstateVeep
Politicker
+6
VP of Real Estate
Subject line: MEET SEXY SALESPEOPLE NEAR YOU
bamageorge
Celebrated Contributor
+9
International Sales Director
Hahahaย 
hurtscuzimold
Opinionated
+5
Dude abiding
This has to work, right?
RealEstateVeep
Politicker
+6
VP of Real Estate
It has a strong response rate among the Boomers ๐Ÿ˜œ
ragnarlothbrok
Politicker
+6
Key account manager
๐Ÿ’€ too funny, I like thisย 

Beasthouse
Opinionated
+5
Corporate trainer
this is the funniest thing I have read on bravado
NoSuperhero
Politicker
+7
BDR
Dial and leave a message directing them to the email. :D
AlphaCharlie
Politicker
+5
Account executive
Oh yeah, love this, do it all the time!
bamageorge
Celebrated Contributor
+9
International Sales Director
Don't we all? haha

Show 1 more replies
hurtscuzimold
Opinionated
+5
Dude abiding
Iโ€™m new to bravado. Let me warm up to these posts first
Beasthouse
Opinionated
+5
Corporate trainer
Welcome to the Chaos

EH20
Politicker
+3
Manager
Send them at noon
AlphaCharlie
Politicker
+5
Account executive
I see what you did there!
EH20
Politicker
+3
Manager
Did you?
Show 1 more replies
Duchess
Co-Founder & CEO
Less is more, and don't be too salesy.ย  Don't forget the personal touch at the end (eg" Have a nice day!").
bamageorge
Celebrated Contributor
+9
International Sales Director
Love it, don't be a pusher, be real.ย 
MrPotter
Opinionated
+4
Trainer
Turn off pc's fan before sending.ย 
ragnarlothbrok
Politicker
+6
Key account manager
๐ŸŒถ๐ŸŒถ๐ŸŒถ๐ŸŒถ throw some of these in the subject title
Justatitle
Politicker
+8
Senior AE
Helps to sit on it for a bit usually some body warmth will transferโ€ฆ
bamageorge
Celebrated Contributor
+9
International Sales Director
Lol ๐Ÿ˜‚
AnchorPoint
Politicker
+8
Business Coach
Shot of Whiskey.
bamageorge
Celebrated Contributor
+9
International Sales Director
Down the hatch!
AinslieStreet
Politicker
+5
Sales Consultant
Exclamation points.
goose
Politicker
+12
Sales Executive
โ€œWe both knowโ€ฆโ€
bamageorge
Celebrated Contributor
+9
International Sales Director
Classic!ย 
Sheriff
Politicker
+6
Sales Trainer
Send 5 more
Boutdamtime
Opinionated
+4
Client Executive
Print it out and put it on my prospects car after emailing to make sure they got it
Re
RedLightning
Politicker
+7
Mid-Market AE
RELEVANCE > PERSONALIZATION

Do you really care that someone saw that you went to the same college as them when solving business challenges?ย 

What can you research that lines up with buying triggers for your product? Reference that and now it's RELEVANT TO THEM!
bamageorge
Celebrated Contributor
+9
International Sales Director
Love it! Thank you for your contribution!
Thesamiam
Arsonist
+6
Sales
I know this is a cold email, but let me warm you up with this $5 Starbucks coffee cardย 


anbapo
regional
Try: making it 3 lines, referencing how you are connected & what action youยดd like & putting your picture in the signature (with costume it 10x everything)

AutoSmiler
Arsonist
+7
SDR
Use video, if you don't have vidyard I suggest trying out the free version....it works pretty damn wellย 
GDO
Politicker
+7
BDM
Some of my colleagues use video.ย 

if you have a quote from them in a magazine or something. Just put โ€œyour quote in x magazineโ€ as the subject line.ย 
Sniper
Opinionated
+3
Enterprise Account Executive
Inflection
48
Cold Email Masterclass
Discussion
40
8
Cold email memes?
Question
15
7
How many touches does your cold email cadence usually have?
Question
13
How many touches does your cold email cadence usually have?
al
+81
cokelon , ย  alwaysretro , ย  Onix0831 ย  and 81 people voted
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