How to build a Sales Team -Resources Suggestions

Hi everyone, long stalker, first-time poster. I am the first B2B salesperson in an education company (the first successful after a false start) that is branching out to B2B offerings away from its traditional B2C market. I have created recurring revenue relationships with a few smaller orgs and 3 multi-year 7-8 figure deals with large enterprises in 3 different sectors (banking, telecom, and manufacturing). So there is an absolute solid base to build from. It is becoming glaringly obvious ( *stares in horror at calendar) that we need more salespeople and a team. However, I have been doing much of this building old school with a focus on finding and creating product fit with a basic CRM and a transcription tool, not other sales tech. My question to this group is where in the hell does one start to build out a team? Do I get a BDR-type role, expand to garner another 1-2 AMs with biz dev experience and try to build out processes? So many questions, and problems you want to have, but would love to know what resources people suggest for building out a sales team, process, and plan. Particularly good books, templates, or other similar resources.

๐Ÿ‘‘ Sales Strategy
๐Ÿ‘ฅ Hiring
๐Ÿงข Sales Management
4
Kosta_Konfucius
Politicker
4
Sales Rep
Not exactly the same but found this which might help!

https://bravado.co/war-room/posts/building-an-enterprise-sales-team-from-scratch
coletrain
Politicker
3
Account Executive
Great tips in there for all types of sales teams, even though it is more ENT focused.

Although Iโ€™m not in leadership, Iโ€™ve seen what happens when hiring is a general free for all due to rev/head dominating investment decisions by VC.

If solid marketing isnโ€™t developed with industry/ICP knowledge and in tandem with initial hires, thatโ€™s a recipe for disaster for SMB/MM and leads to dissatisfaction from the sales team.
Jrandall
Executive
1
Manager-Corporate Training and Learning Advisor
Thank you!
jefe
Arsonist
2
๐Ÿ
Don't go crazy with tech stack, have a solid CRM and a prospecting tool for finding numbers/emails and sending sequences.

Maybe hire a BDR, then another AE.
43
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