Looking to put together some spiffs around the Inbound and Outbound SDR functions that support business objectives important to the Sales team.
For the Outbound SDRs, I'm going to provide additional compensation when they deliver an opportunity to each AE they support. Some territories struggle more than others and this gives them additional incentive to spend time in territories with lower conversion on their activities.
Not sure what to do on the Inbound SDR side. Maybe something around hitting a certain % of our SLA on follow up to Marketing leads. Our goal is to respond to all leads within 2 business days.
Curious if people have seen spiff programs in their time that were really effective or if they have perspective on things they wish their SDR managers would incentivize more.
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