LATAM Market tips n tricks?

Hey guys,

European based SaaS tool trying to penetrate LATAM market. Tool does marketing data visualization, so we are mainly against google data studio there.

Any succesful SaaS fellows in LATAM market here to answer couple of questions?

P.S. We have a native speaker already.

1. How business should be done there? (Tequila and taco lunch won't work)
2. What we should know when it comes to communication?

Any pointers in general? 
🏷 Advertising
🧠 Advice
☁️ Software Tech
3
SaaS_Squats
Executive
1
SDR
I don’t sell into LATAM, but spent years in the military working with many LATAM countries. Rapport is HUGE. There are very few industries that “get right down to business”. Relationship building is important. Another big point is machismo culture, which can be tough if you have lady reps prospecting into LATAM
uncorpse
Politicker
0
Sales Development
Massive REPPORT! Being kind is key to appreach LATAM market. 
GDO
Politicker
0
BDM
Well I don’t sell into it.m but we have a rule in latam and also southern Italy: pay upfront or you’re not getting any of our products. 
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