New as an Outbound SDR, wondering how to set my own weekly activity standards, aside from results?

I have started in outbound recently as an SDR in SaaS (previously an AE working warm leads in non-SaaS industry) and I'm finding it hard to feel like I've ever done enough by the time the week comes to a close on Friday if I don't get my target amount of meetings (2 cold opportunities a week). I can appreciate that it all comes down to the number of real cold meetings I can get in the pipeline but does anyone find it hard to quantify what is enough in a week between all the channel activities and when the results can be out of your control and what worked one week doesn't in the next? The reason I ask I want to set my own activity targets for the day and week and whatever happens will happen. Does anyone else more tenured have opinions on this?

🔎 Prospecting

👑 Sales Strategy

🙏 Mental Wellness

6 comments

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Rallier

Politicker

SDR Manager and Consultant

I'd break it down much more than a weekly goal. Make it a daily goal. And then break that down even further by setting call blitzes on your calendar. Each call block has x amount of dials in it. Your day isn't complete until you've hit your dial goal

Dorsiareservation

Good Citizen

Sdr, Outbound

Yes I am going to work towards this, I think it's great to have each day be the same for this very reason. Makes it easier to evaluate consistency. Thanks. Also not great on the phone yet so that needs work too

Chep

WR Officer

Bitcoin Adoption Specialist

I'd say take the time to realize there will be good months and bad months and practice never getting too high or low despite having 5 meetings one week and zero meetings the next. Remember it's a marathon, not a sprint. If you hit the KPIs you set for yourself, but don't have the two cold meetings remind yourself you did what was asked and there will be other weeks rather than beat yourself up over it.

Dorsiareservation

Good Citizen

Sdr, Outbound

Thanks 😊

Chep

WR Officer

Bitcoin Adoption Specialist

My pleasure hope it helps!

naztySaaS

Good Citizen

Account Executive

Figure out how many touch point it take to book 1 meeting. Multiply that by the number of meetings you need to book in a month. Then divide that by the number of days left in month - that's how many activities you need to do each day.

As an SDR, 80% of your day should be dedicated to revenue generating activities, so space up that other 20% to give yourself some breaks.

I'd also suggest time blocking on your calendar so you can avoid context switching too frequently, and I would always flip my phone upside down and put it on work mode so It wouldn't go off when I needed to focus.

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Dorsiareservation

New as an Outbound SDR, wondering how to set my own weekly activity standards, aside from results?

6 comments

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