54 comments

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Annonny
Big Shot
7
Account Executive
yes! just play dumb if they get defensive and say oh they gave me this number i thought it was your work number! So sorry..But....go on with why you called them!ย 
sales101
WR Officer
1
Head of Channel & Alliances
100% works a treat- if they really didnt want to answer an unknown number they wouldnt have!
itsbusinesstime
Catalyst
0
Business Development Manager
Boom!
Annonny
Big Shot
0
Account Executive
It normally works pretty well!ย 
Enrossie
Opinionated
0
Inside Sales Manager
Just tell them you got it from Zoom-info. They put it out there and should not be surprised.
SlinginSoftware
Politicker
0
Account Executive
That's almost exactly what I tell them.
CoorsKing
WR Officer
6
Retired King of the Coors Knights
Been calling cell phones all pandemic and have yet to have a negative reaction
itsbusinesstime
Catalyst
3
Business Development Manager
Appreciate the insight @BigMeech- also I noticed that your vehicle's warranty is nearly expired, and you won an all expenses stay at Marriott for 6 days and 7 nights.ย  All I need is your social and your date of birth ๐Ÿ˜‰
paddy
WR Officer
5
Director of Business Development
I only ever try to call cell phones. Why go through a gatekeeper when you don't have to with a cell?
Hotlead
Politicker
4
Producer
No one answers a phone that doesnt ring
Riss
Opinionated
2
I donโ€™t even know anymore ๐Ÿคช
Not only should you, but you HAVE to nowadays. Everyone is working from home, their direct numbers don't go anywhere. The Zoominfo numbers too...they get them from email signatures and their research team. They've been used for business at some point.ย 
Accidental_Sales_Guy
Politicker
2
Account Executive
I only call cell phones. Gatekeepers mostly slow you down- it's best to go straight to the source.
Arbuc003
1
Medical Device Sales Consultant
Agreed! However, thereโ€™s ways to get around the gate keeper. I typically say, โ€œI'm the prospects sales repโ€ as if I already have a relationship.ย 

Technically not lying. As Iโ€™m the only person they can talk to for our product/service. Means to an end!ย 
SalesSage
Valued Contributor
1
National Account Manager
at this point i say we have nothing to lose plus no one says they have to answer.ย  I say with respect in the process the cell is fair game.ย 
funcoupons
WR Officer
1
๐Ÿ‘‘
It's fine. I used to be hesitant, but if someone is putting their cell in their email signature/online that's saying they're fine with people calling it for business purposes. It would be an overstep to call their personal cell that they don't have posted anywhere though.
JJASBE
Catalyst
1
Director, Solutions Sales
The 2021 tech stack includes access to cell numbers, even if scraped from email sigs.ย  I think it's close to par for the course for those in positions that make them cold-callable lol
Full_Send
Opinionated
1
Mid Market AE
I will call, Text, I will even FaceTime them, we all need a little face to face these days anyways.ย 

itsbusinesstime
Catalyst
0
Business Development Manager
FaceTime is an aggressive move, I like it!ย 
Enrossie
Opinionated
0
Inside Sales Manager
Wish my tech stack allowed texting other than on my personal cell.
Bittersweet0326
Politicker
1
Digital Business Associate
You basically have to anymore, landlines won't be around much longer.
CastleIsland
Tycoon
1
Associate Account Director
Cold Call a Cell Phone = Yes. Cold Text = NO. Texts should be reserved for someone who has openly given their cellphone number to you and you have an ongoing relationship/sales cycle with. Anything else is SPAM and gives us all a bad name.
Bandido
Politicker
1
Client Director
If you have it, use it.ย  Phones are meant to ring.
softwaresails
Politicker
1
Sales Manager
If you have the number, call it!
Aaronlovessales
Opinionated
1
Financial advisor
Absolutely- way bigger hit rate
admiralgeneral
Executive
1
Admiral General
Abso-f*cking-lutely.ย 
LordOfWar
Tycoon
1
Blow it up
I do it as a last resort, so many people working from home and not forwarding office lines.
GetAHobby
Arsonist
1
RVP Sales
Only reason I use ZoomInfo, always going for the cell phone first.ย 
SlideDecksAreUseless
Personal Narrative
1
AE
Cell numbers move the needle. Be upfront w/ where you got their number if they ask (zoom info) and just ask permission for their time before you jump into your pitchย 
RealPatrickBateman
Politicker
1
๐Ÿ”ชAmateur Butcher๐Ÿ”ช
Post-Pandemic, no one should be upset about this. Everyone was working from home and only a handful of companies re-routed their office numbers to cell, so cell is the standard now.ย 

Think about it like this --> It's already a "No" so why not call and flip that to a "Yes".ย 
goose
Politicker
1
Sales Executive
Iโ€™m not a typical buyer but my office forwards to my cel phone so I normally donโ€™t even pay attention. ย It all comes down to the message.ย 
Smithy
Politicker
1
Director of Sales
I do t understand why you wouldnโ€™t.ย 

more likely to pick up and if they do there is no switchboard or assistant.ย 

give me all those numbersย 
vidalSaaSoon
Big Shot
1
Account Executive
I call cell phones all day every day. Pre-pandemic I think it was a bit more iffy and can depend on the audience you are calling. Post pandemic it seems like everyone has normalized using cellphones for business.ย 
Strangis
Valued Contributor
1
Key Account Manager / BDM
less issues with gate keepers so yes.
LukeF
Politicker
1
Client Executive
Only way to get prospects on the phone during Covid
Arbuc003
1
Medical Device Sales Consultant
Itโ€™s how you present yourself. Donโ€™t act like a cheesy, pushy salesmen.ย 
swizard
Celebrated Contributor
1
Sales Evangelist
whatever lets you beat the sales floor!ย 
detectivegibbles
Politicker
1
Sales Director
100% yes - Call till they say not to.ย 
HoldemCaulfield
Politicker
1
Sales Training & Enablement
Sold into a more SMB sales cycle for the longest time and the business owners actually preferred this (as well as text). Sometimes it was the only way to get ahold of them and get past lower-level office gatekeepers that screened calls all day -- that and they were never in the office (going to different branches, working from home, different hours, etc).

C-suite...less inclined to do the cell, but it definitely worked a few times when you're honest and upfront about where you got the info. For example, "I pulled your number off Linkedin."

I did get a fairly good MM deal $50k from cold-calling a CLO on a Friday afternoon. He was around my age (early 30's) and actually had some time to talk because he didn't want to come in early Monday.
Mspt
1
Account Manager
Lots of time business owners use their personal number for business too so why not!? Thatโ€™s how they set it up :)ย 

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