This deal took the combination of persuasion and education as the homeowner was dead set on a product we do not use/install, but wasn't aware of our offering but had heard of us so called us out. When we initially met, I drilled into the "why" he wanted product "B" when we have product "A" and, based on what I am seeing, was a better fit for him.
He decided to entertain a quote. Then a second meeting. Then, finally, the contract review call where we finalize it all and he docusigned today.
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