The War Room
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reconnecting with old opps

Savs -


At this company for 6 months and there are hundreds of closed lost opps in my CRM from reps before my time that are no longer here.


What are some ways of messaging (emails or calls) that you've used in attempt to gain some traction back and at least get reconnected?


TIA

πŸ”Ž Prospecting
πŸ‘‘ Sales Strategy
πŸ’Œ Cold Emailing
10
funcoupons
WR Officer
+11
up in Fiji, under paddy
I think this totally depends on why it was closed lost and timing.Β 

If we lost the business because the rep shit the bed it's going to be a completely different conversation than if the deal fell through due to internal issues on the client's end.
inboundsalesrep
Politicker
+7
SDR
Hey I've seen you and (blank) had a brief conversation about (whatever the notes say) id love to follow up and reconnect if you had some time this month. Then if they say its still not the right time ask when, then just say you can be the point of contact from now on. Op died for a reason so address the situation and don't spend too much time on it.
Mooney
Politicker
+12
Director of Sales
If you are at a start up that has matured it’s product, this is my go to. Hi (insert name), I noticed you had spoken to (old rep) in the past and had discussed x, y and z. You mentioned x was an important initiative. Our product has matured a lot in this area since we last spoke. Would you be open to reconnecting and seeing how this might better align to your goals and initiatives?
OpalTiddyChurger
Arsonist
+9
Funbags Enthusiast
I'm going to use this all day long, thank you.Β 
Mooney
Politicker
+12
Director of Sales
Response rate is high! Sometimes they respond with I went another direction which either allows you to try to dive in deeper or qualify out and focus your time in more productive areas.Β 
Show 2 more replies
tonysoprano
Opinionated
+5
AE
hell yeah
AnchorPoint
Politicker
+8
Business Coach
Be straight forward: Old contact is gone, saw this info from before, what happened and how can I help you?
uncorpse
Politicker
+5
Sales Development
I would review all the previous interactions as well as notes and based on that try to make a relevant approach with an added value.Β 
Rupert_Pupkin
Contributor
+2
Account Executive
Context is important, but pricing changes or product updates that related to the closed lost reason are typically the best way to reengage.
softwaresails
Politicker
+4
Sales Manager
Totally depends on why it’s a lost opp. But in my experience, the best way to resurrect a lost opp is simply calling it and finding out what kept them from moving forward the last time they looked.Β 
Beans
Politicker
+5
Account Executive
Call, don't email.

Chat about the the problems for the original notes, build a little rapport and ask if anything has changed on their side, if nothing, talk about what value has increased on yours.

If it goes nowhere, move on and touch again in a couple quarters.Β 
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