Replacement for the word "demo"

Almost every software company uses the term "demo" in their sales and marketing collateral.


Go to a software's site and you'll have a "book a demo" CTA.


Curious, has anyone had different results not using the word "demo"?

📣 Demos
13
rekled
Opinionated
4
Strategic Account Executive
[Product Name] Day in the Life

[Product Name] Walk-through

[Product Name] Introduction
HarryCaray
Notable Contributor
1
HMFIC
stealing these.  Thank you!
BmajoR
Arsonist
3
Account Executive
I always use "introduction" instead of demo. Asking for an introduction vs demo seems to disarm them but I'm probably making that up in my head 
JuicyKlay
Celebrated Contributor
0
AM
Same - intro always works 
madamwalker
2
SDR Manager
product tour 
Beans
Big Shot
1
Enterprise Account Executive
Oh I like this.

CorporateNo
0
Treasury Sales Executive
Product tour is the way to go! I still throw in 'demo' here & there as that's what buyers are used to hearing.
LordBusiness
Politicker
2
Chief Revenue Officer
I've seen test drive, guided tour, in one case "adventure"  - a lot of companies are using "active language" these days in their calls to action like "see it in action" or "take a tour now" 
HarryCaray
Notable Contributor
2
HMFIC
this is a great topic.  Never even considered it before, but it's such a great idea.
curd
Opinionated
1
AD
Product tour all day baby
Spade
Arsonist
1
Global Business Development Manager
Amazing post.
Blackwargreymon
Politicker
1
MDR
product tour 
Clashingsoulsspell
Politicker
1
ISR
I always use "introduction" instead of demo.
CuriousFox
WR Officer
0
🦊
Tour, presentation, or...

Extravaganza 🥳
Money
Executive
0
Head of Sales
Personally a fan of "solution overview". 
thepiedPIPEr
0
Enterprise Account Executive
High Level Overview 
Coffeesforclosers
Notable Contributor
0
Director Sales and Market Development
Extra call with BDR, AE, then maybe an SE for more discovery, then a demo after we talk inflated price first. Too long? 
rafrank
0
Sales Engineering
Product tour, product overview, walkthrough, feature overview. 

A full "demo" can be seen as a commitment, but a "walkthrough"/"tour" lowers the barrier to entry from our initial testing. 
mistamor
Opinionated
0
VP of Sales
'walkthrough and tour' seems less tailored - wonder if there's a way to make it sound more tailored
Salespreuner
Big Shot
0
Regional Sales Director
Let's help each other through a new discovery!
34fifty
Valued Contributor
0
Team Lead
I say, Lets catch up so that I could give you a hands on experience of our platform. I feel the word demo throws people off. 
JuicyKlay
Celebrated Contributor
0
AM
Rundown 
MR.StretchISR
Politicker
0
ISR
I always use "introduction" instead of demo. Asking for an introduction vs demo seems to disarm them but I'm probably making that up in my head
4

Did a couple discovery meetings, sold the value, gaged interest, submit proposal ----> GHOSTED!

Question
14
4

Slides on a discovery call

Discussion
13
Do slides on a discovery call decrease success rates?
44% Yes
29% No
27% Unsure
73 people voted
26
Members only

Declining a demo request without a disco

Advice
23