Resellers & Early Stage Start ups

I am starting a new role at an early stage security start up. Any advice for engaging with resellers and MSSP's to help get more introductions and customers faster? 

what have you don't to enable partners and incentivize them to work with early stage start ups? 
👑 Sales Strategy
☁️ Software Tech
4
Feds_Watchin
Politicker
2
AE
You need to feed them deals. If you are unestablished they won’t do shit for you. Reciprocation is going to take a LONG time.
someoneinsales
Tycoon
0
Director of Sales
Yea that has been my experience so far at other companies. What percent would you give feeding them deals? Full deal Reg? Or 10% What is the risk of them brining in a competitor they have better relationships with?
Feds_Watchin
Politicker
0
AE
That’s the risk. 10% and Deal reg good for a quarter (90 days). Either get the shit done or it goes back to being a toss up.
uncorpse
Politicker
0
Sales Development
Well-said
CuriousFox
WR Officer
1
🦊
How's it going?
someoneinsales
Tycoon
1
Director of Sales
Really well. We got into the channel and MSSP market a lot easier than expected.
CuriousFox
WR Officer
0
🦊
Heck yeah! 
Blackwargreymon
Politicker
1
MDR
You need to feed them deals. If you are unestablished they won’t do shit for you. Reciprocation is going to take a LONG time.
23
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