Sales + Texting = ???

DEALS BABY!

I once secured a verbal agreement via text on NYE... during a pandemic... 🤕 after negotiating (via text) with a prospective client in a totally different continent 🙊 they signed @ 11:52PM EDT... 8:52AM their time 😶😶

This has led to a lot more texting messaging, especially later in the sales cycle - seems to speed things up, ellicit responses from ghosts, and generally leads to quicker replies/action relative to those pesky "wanted to follow up..." e-mails.

Aside from picking up the phone, how do you manage to get your prospects attention + shorten the cycle when they're being unresponsive?