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Selling niche software vs general software?

Thinking about my next steps in my career - hoping to jump from SMB to MM.


I currently sell a one-size fits all tool - good product and does what it needs to do, but I lose out on specific use cases or specific industries.


Curious to what the community's thoughts are regarding this issue.

Would you rather sell
Attached poll
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☁️ Software Tech
πŸ€·β€β™‚ Poll
6
15
How does having a niche knowledge about the industry helps you in selling the product?
Question
38
6
Software Vs Services Sales: Which is better?
Question
6
6
Selling at conventions
Advice
15