Senior leaders, I need help!

Hello lovely humans! I am currently managing a team in digital marketing. I manage 6 full cycle AE's in the mid-market area. 

We have about a 45-60 day sales cycle, a lot of prospecting (all self prospected) manual outreach (mostly cold emails, 65 a day) 

I recently interviewed with a new company, it was an hour and a half long interview with two different program directors. it went well, but they were concerned with my current position managing a longer sales cycle.  

This company has a smaller sales cycle, are provided leads and have a min. of 80 cold dials a day. 

When I heard back from the recruiter that they were moving forward with another candidate she said we could hop on a call for feedback, I happily accepted the offer. 

She said the only constructive criticism she had was their concern for my ability in being direct enough to hold the reps accountable to high daily dials, and my manager experience was low at 9 months. 

One of the directors asked what I would do with a rep if they weren't hitting their daily call requirements. I told her I would talk with them about why it’s important to have these goals, we would work numbers backwards based off of how many closes they need. Using their conversion percentages of dials, to connections, to CW (generally 1 connection, same day sale) we would see how many connections, meetings and dials are needed to hit goal based off of data. Then make sure that we’re both on the same page as far as what numbers are required and if it’s not happening check into them as to why it’s not happening, if it’s still not happening after that then we move on to a performance plan with a timeline and behaviors required, with ultimate termination if still not met. 

How would you have answered this differently? 
🎯 Career Development
🗣 Interviewing
🧢 Sales Management
7
funcoupons
WR Officer
8
👑
I think your answer was spot on. They likely found a candidate with more experience with managing in shorter cycle environments and felt more comfortable moving forward with them since they had a proven track record whereas there were some unknowns with you. I wouldn't take this personally at all.
DungeonsNDemos
Big Shot
4
Rolling 20's all day
That's honestly a solid answer, my guess would also be that you just had less experience than the other candidate. 
SaaSgirlboss
Good Citizen
4
Head of Sales
I agree with @funcoupons ... they found a candidate with more experience managing a shorter sales cycle.

Interesting the recruiter shared 'your ability to be direct enough' - based on your answer, your communication would be direct with the rep and your game plan would be clear.

This makes me think it may be a culture fit thing. Perhaps their reps are stubborn with strong personalities and they need someone whose has a more fear-driven management style to bring out the whip 
Mobi85
Politicker
1
Regional Sales Manager
I think your answer was correct and agree with @funcoupons that they probably found a candidate that had more experience and possibly a good track record of success in short sales cycles.  Good news is that there are a ton more companies out there that need the help and you should land on your feet quickly. 
CuriousFox
WR Officer
1
🦊
I wouldn't take it personally. They simply found another candidate that had more experience.  Keep on truckin. 
FinanceEngineer
Politicker
0
Sr Director, sales and partnerships
That's a great answer. I would also add doing the top-down as well - "you do X more cold calls a day, that leads to Y more closed deal you are getting..."

Not sure if there was anything that you could have done differently in this situation.
Fenderbaum
Politicker
0
Retired Choirboy🪕
Yes, don't take it personal.  Some are more comfortable with experience.  I believe that to be their problem, not yours.
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