Sooo this is the 4th month of being out of work interviewing.

In one of the interviews I got to the panel stage and they asked me to present a topic of my interest, and being the reckless fool I am I decided to present about one of the company’s products which I’ve sold something similar in the past, thinking this will impress them. As soon as the Sales director that was interviewing me saw it, he said he's only seen 4 people do this in his 18 years interviewing career, and all 4 have failed (so much for making me feel even more nevrous than I was). Anyway, I carry on confidently presenting but somewhere down the line he asks me difficult questions which I failed to answer right, and like that I blew my chances with that company and moved on. Yesterday, I was at another panel interview where I was asked to present about the company's platform, a space I've got no knowledge about and they expected me to know all the features and benefits which I found really strange and for my lack of knowledge in that space I kept my presentation high level as I didn't want to start talking about things I knew little about in the fear that the same thing happens to me again!! (btw I also got rejected after doing the presentation as I didn't have enough knowledge). 

My question to the war room, is this a common knowledge that you shouldn't choose to present about the company you're interviewing?

Thank you in advance 
🧠 Advice
🗣 Interviewing
☁️ Software Tech
30
braintank
Politicker
14
Enterprise Account Executive
You stack the chips against yourself when you do this. They're always going to know more about it than you. Although it sounds like these people were particularly cruel to grill you on features.

In the future I'd suggest picking a topic you're very familiar with. I usually choose the product I'm currently selling. Also, keep it high level and focus on the pain you solve vs technical features. Usually they want to see if you're a competent public speaker, can ask good questions, and can control a room.
Sunbunny31
Politicker
2
Sr Sales Executive 🐰
This is the answer. You would have been better served to present the similar product you were familiar with.

Add me to the list of those who are confused about companies having reps present their products and then get unhappy when a person who has not yet been through training doesn't get it right. I'm with you, RandyLahey. Makes no sense at all.
punishedlad
Tycoon
1
🧙‍♂️
Yeah, it sounds like this guy was an a**hole. Great points, though. If I was in this situation, I'd actually present on something I'm passionate about😅
roccob
Contributor
1
Sales Director/VP
Good news, you uncovered what it is like to work for the Sales Director.
Modro
Valued Contributor
0
Senior Account Executive
You’re right! In retrospect I’m glad I didn’t get the job because all 3 people who were interviewing me in that panel didn’t seem the type I’d want to work with, few other indirect belittling comments I received which gave me a negative impression about the company as a whole!
FlyingHellfish
Good Citizen
0
Director of Business Development
I heard a great podcast that touched on this. The VP of Sales essentially said "If the company asks you to present their product, ask if you could speak to something you are passionate about instead. The challenge with presenting their product is, inherently, the panel will only be paying attention to all the things they would have done differently or why something you said is wrong. Their focus is back on them and not on you. If you present something you are passionate about or familiar with, it showcases how you respond when in a real-world scenario when you do have all the facts on their product and it is a better tell of how well you will do in the role."

Paraphrasing of course but absolutely agree with what has already been said here.

Good luck on the hunt!
CRAG112
Valued Contributor
7
Account Executive
You have to stop accepting assignments point blank and instead send them a detailed RFI. You want to deliver unto them exactly what they are desiring.

Don't allow anyone to say present something, it's your decision. This is absolute bullshit, and will lead to failure. They need to specify what they are seeking, hence the RFI.

Hubspot offers a nicely detailed RFI template. I would recommend using that next time. Send it to everyone who will be a part of this presentation. Have them fill it out, or at the very least get it filled out before scheduling the presentation.

Discovery wins deals. Force that upon them if you have to.

https://blog.hubspot.com/marketing/request-for-information-rfi
Modro
Valued Contributor
0
Senior Account Executive
Wow this has to be the first time I hear about such approach. Does this actually work? I mean do they expect this from candidates?
TheDude
Politicker
1
Partnerships Lead
Yea I came here to say the same thing. There was an opportunity for you to clarify about the presentation details before accepting your mission
Space_Ghost20
Valued Contributor
6
Account Executive
Yeah, two months ago I interviewed with an AI company that was a direct competitor to a company I had previously worked for. So I knew the space, the technology, the use cases, etc. I was assigned a 30 minute discovery call/presentation role play. They sent me a bunch of slides (out of order, many duplicates, some not relevant information, etc.) and I was to arrange them into a presentation to a company of my choosing. I thought I crushed it, and the VP of sales (supposedly) wanted to hire me, but the CEO felt that I "didn't do a deep enough dive" into the platform during the presentation. Two previous guys they hired apparently weren't very good and he didn't want to make a mistake again. They ended up hiring no one.

In the past, I've been assigned discovery calls, or demos of my choosing. Which I vastly prefer over presenting someone else's product that I'm essentially doing a mock pitch using nothing but slides, product unseen.
Modro
Valued Contributor
0
Senior Account Executive
That makes sense, strange some are still asking to pitch their solution as apposed to a topic of the interviewee’s choice
1
Sr. Sales Engineer (Pre Sales)
Yes, many companies are 'still' asking to pitch their solution and they say they have everyone do the same. I don't agree, but what the heck, it's frustrating!
FinanceEngineer
Politicker
3
Sr Director, sales and partnerships
You should be asking about their product and who they target during the process. You have to view the interview process as a sales process. But yes, don’t try to sell them their own product…ever.
HVACexpert
Politicker
3
sales engineer
Yo interviewing today is fucking wild man
Modro
Valued Contributor
4
Senior Account Executive
It’s so crazy!! Even moving to next steps takes ages
1
Senior Account Executive
Preach!!
CuriousFox
WR Officer
3
🦊
You live and learn. Next time talk about a hobby or passion.
RandyLahey
Politicker
2
Account Manager
Sorry, but I am a bit confused with the wording of your question.

I'm sorry you are going through this period. Check out Gasty's hiring posts, and maybe a get a fresh set of eyes to look at your CV/cover letter.

I've always found it silly when a company asks you to pitch their product. Why don't you let me pitch what I sell now?
Modro
Valued Contributor
1
Senior Account Executive
Apologies, autocorrect! Just fixed! Thanks for the recommendation and yes, I found it strange this company rejected me because I had no knowledge of the space even though initially they said it was not a requirement as training will be provided
HVACexpert
Politicker
1
sales engineer
They deliberately wasted your time, so annoying
Pachacuti
Politicker
2
They call me Daddy, Sales Daddy
I hate it when company's ask you to present on their product. Its a no-win situation.

And I would never pick their product to present on - again, you'll never win.

When given the option - Always pick something you can at least appear as an expert on and speak authoritatively.

Good luck on the job search. I know its tough, but you're tougher!
Modro
Valued Contributor
1
Senior Account Executive
Thanks for your kind words! You’re right! Gotta stick it out and handle it it’s just the way of the world at the moment! But next time I’m defo not presenting their products.. ever
TomRice
2
Head Of Sales
Not sure it's common knowledge, but practical to say the least....if given the option to present something you are interested in...run with it. Why? You just learned the hard way...if you don't have complete command of the content your presenting, your going to fail at objection handling..and if your not getting objections, your not selling e.g. your prospect is not seriously considering the content your delivering to begin with.
PedraPeanut
Old School Bravo
2
Director of Inside Sales
A typical Buyer-Seller presentation dynamic is that the seller knows more about the material than the buyer. Fundamentally flipping that dynamic is breaking the process (and purpose) a bit.
thezeetee
Valued Contributor
2
Global Head of Sales
Yes, generally speaking I would not advise someone to pitch their solution, unless it is an adjacent solution to the one you were previously selling.

Also, unless they are willing to give you built in latitude around your lack of knowledge in the solution, it seems pointless.

ALWAYS lead with your strengths in an interview (admit to your weaknesses, too.)

Always keep it high level.
Modro
Valued Contributor
1
Senior Account Executive
Nice! I like that
oldcloser
Arsonist
1
💀
Sometimes its just a no win. I once chose to present a company's own product to its CRO because I knew the space and killed it. Got "Clearly you're well researched and you've done more than a few online demos. I have zero criticism!"

I didn't get the offer. They fired the CRO and promoted an internal unqualified type to save money.
Maximas
Tycoon
1
Senior Sales Executive
Correct, that totally sounds right to me!
Justatitle
Big Shot
1
Account Executive
whenever you have to present I am automatically skeptical of the company. In my eyes you are only setting me up for failure when you ask me to present about your company
goose
Politicker
1
Sales Executive
Sort of sounds like they use this tactic to weed out people. Maybe they are looking for inside candidates but can’t say that. Maybe they are looking to trip you up. Either way, I don’t know if I’d want to work there.
1
Manager - Business Development
It’s hard to be the expert when you haven’t sold their product.
1
Sr. Sales Engineer (Pre Sales)
I have had to do a presentation (and possibly DEMO) of a company product I was interviewing for as a Sr. Sales Engineer (Pre Sales) role, and they required candidates to present/demo their solution. I put together a Power Point presentation with key talking points as if I were actually selling their solution and configured their solution best I could with limited knowledge. Did the presentation which was ok, no issues... then moved along to the demo portion and did okay based on their use case. I didn't click on 'everything' during the demo and was never shown a demo (nothing on Youtube), so I did my best to figure out on my own. When I was done they did a full panel 'critique' (yes really) and challenged me as to why I didn't click on this and that and what I thought of how I did.. geez!! Given no one ever showed me anything and I was left to my own devices, I thought it wasn't a bad job!!! Needless to say I didn't get the job which ends up being fine by me with their interview tactics and how they treat people during that phase! I feel you should be able to do a presentation and demo on something you 'already' know to be able to showcase your presentation skillset.. after all that is what they are after knowing. IMO it is super WRONG to expect someone to know their solution in and out in a few days prep to go back and present/demo to their team. YES as someone mentioned they will always and obviously know their offering and we the candidate are very limited. I don't mind a presentation/demo and I have that capability all setup of something I know. Again, I think it is totally WRONG and UNFAIR to ask a candidate to present their offering with no upfront guidance, etc. Just sayin.. and yes it's not fun on the job hunt these days. If you do not need to.. I would recommend 'not' trying to do their solution during the interview stage unless it is a requirement. AND if they start to challenge on what you didn't do in their opinion think about whether or not this is a company for you... most reasonable hiring managers are not like that! If you can, stick to something you know and dazzle them that way.
LeadMachine
Opinionated
1
Sr. BDR
If you agree to present submit the preso to them ahead of the presentation date to "have them check for accuracy and errors" then send it back to you. Then that's what you present! You can say that's the only way you feel comfortable pitching a product sight unseen.
Justin617
1
Renewals AW
That sales director sounds like a dick. I'd consider yourself lucky that you won't be potentially rolling up to him. I'm not a hiring manager but choosing the company's product to present on sounds ballsy to me. Obviously you're not going to have all the answers but it shows intangibles I'd seek out if I were putting a team together. Ultimately, unless this company is like the dream job/product, I think you dodged a bullet. Good luck moving forward
roftheyear
Opinionated
1
Account Executive
ugh you are scaring the shit out of me. I'm about to have to do the same with limited information. Gonna try to weasel out of it I guess???
Modro
Valued Contributor
0
Senior Account Executive
Don’t worry just go back to them with a list of questions on their expectations or refuse to do it and suggest an alternative topic to them before confirming dates/ next steps etc
CRAG112
Valued Contributor
0
Account Executive
You have to stop accepting assignments point blank and instead send them a detailed RFI. You want to deliver unto them exactly what they are desiring.

Don't allow anyone to say present something, it's your decision. This is absolute bullshit, and will lead to failure. They need to specify what they are seeking, hence the RFI.

Hubspot offers a nicely detailed RFI template. I would recommend using that next time. Send it to everyone who will be a part of this presentation. Have them fill it out, or at the very least get it filled out before scheduling the presentation.

Discovery wins deals. Force that upon them if you have to.

https://blog.hubspot.com/marketing/request-for-information-rfi
swabianarabian
Fire Starter
1
Teamlead Business Development
I also think that he sounds like an asshole. But maybe a view from his perspective:
one of the biggest tasks for him is to teach people how to sell their product. So if you‘d succeed selling his product without him showing you how, why the hell is the company paying him 6 figures?
it still sounds like he could’ve been nicer. and if I was him, I would’ve admired your courage and tried to coach you on the call and see if you’re able to adapt, to test your coachability.
good luck with you job hunt! 👏🏼
1
SVP of Sales
Interestingly, one of the steps I require before hiring a sales person is for them to present to me about my company. I like that approach because it shows how well someone can profile an account and prepare, how the candidate can build an argument that teaches and challenges the way a buyer may be thinking about a topic, and if the person has the grit to complete a hard task. I also offer a 30 minute prep session with me as part of the process so I can see if they take me up on it (if they don't the candidate is crazy), and the types of profiling questions they ask...this is super valuable to me.

I actually love this approach, and if the interviewer threw you impossible questions that he knew you couldn't answer, then disqualified you for it, than he's a clown and did you a favor anyway.

I may suggest framing it next time to the interviewer and say something like: "Clearly I don't know all the details about your products and value prop, but by taking this approach, my hope is to highlight what I have learned are important qualities in a sales person that I hold: relentless curiosity, strategic thinking, and an ownership mentality."

Best of luck moving forward!
1
Director of Sales, Americas
Not sure that it is common knowledge. But presenting something to a group of "experts" about that topic is always difficult. It's like if you worked at a company and had to present to your colleagues. You know they know the product as well as or better than you so you are more nervous.
Armageddon
Opinionated
1
Enterprise Account Executive
Stay positive and good luck!
Tightquotacrush
Executive
1
Manager
Try 8th, buddy. I've had 6 final-round interviews where I've put together a deck with either a GTM proposal or a live demo of their product. they've either hired someone more junior to save money, or the job has just not been filled bc of budgets
0
Senior Director of Sales
ChatGPT is your friend.
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Day #17 of two sales Jobs - Just took 3 days off to chill and celebrate

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day 44 of two sales jobs - Starting the week right

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