braintank profile picture
braintank profile picture

braintank

Enterprise Account Executive

Politicker
Executive
Catalyst
+9

Strategies for Uncertain Times

Wanted to share some wisdom imparted during recent SKO. Our CEO shared a slide from a prominent VC firm that was presented to their portfolio companies.


Thought it'd help us all sell better as well as those evaluating new job opportunities.


Strategies for Uncertain Times:

• Simplicity scales, complexity doesn't

• Speed is one of the greatest business strategies

• Alignment over agreement

• Tighten up value proposition to drive sales

• If it's not one of these, it's fluff:

  • Drives revenue growth
  • Saves money (Strong ROI)
  • Reduces risk
📚 Resource
💡 Education/Resources
🧠 Advice
17

16 comments

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Justatitle
Big Shot
3
Account Executive
Damn, the software I sell reduces risk and saves money… guess it’s fluff… then again, all SAAS is fluff 
braintank
Politicker
2
Enterprise Account Executive
Sorry, typo on my end:  If it's ***not*** one of these, it's fluff
Justatitle
Big Shot
1
Account Executive
Lolololol, it still works though!
TennisandSales
Politicker
2
Head Of Sales
hmm as soon as I saw that the CEO was sharing something a VC said, I expected to hate it. 


But I agree with this haha. 


CuriousFox
WR Officer
2
🦊
I take it they are not a fan of SPIN selling 😆
braintank
Politicker
1
Enterprise Account Executive
I missed a very important word: If it's ***not*** one of these, it's fluff
jefe
Arsonist
2
🍁
Surprisingly strong advice!
braintank
Politicker
3
Enterprise Account Executive
I only bring the HEAT
jefe
Arsonist
0
🍁
And that's why you're famous
Sunbunny31
Politicker
2
Sr Sales Executive 🐰
Love the keep it simple message.
Pachacuti
Politicker
1
They call me Daddy, Sales Daddy
Good stuff
NotCreativeEnough
Big Shot
1
Professional Day Ruiner
sounds like excellent advice to me. The companies that do this both in good times and in bad are the ones that tend to have the most consistent growth and the strongest cash reserves for those really bad times. 
braintank
Politicker
2
Enterprise Account Executive
Amen! Just good to be reminded during scary times. 
AnchorPoint
Politicker
0
Business Coach
Those strategies are always preferred.
Gasty
Notable Contributor
0
War Room Community Manager
excellent advice @braintank
CatMom
Politicker
0
Account Executive
Those of us currently selling fluffy HR tech 👀🫣

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