I don't know about you guys, but I've been waiting allllll week for March Madness to start so that I could start mentioning schools in my outreach. In past years, I've had people email me back and mention nothing about the perfectly worded product update I sent them, but will go on for days about how their college team just upset whoever they were playing. No it doesn't turn around into immediate sales, but does wonders for my response rate
Time to start talking basketball with prospects?
Anyone else leveraging March Madness in their messaging?
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