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Webinar

I am planning to co-participate in a webinar soon where I will be speaking about certain aspects of my industry and where my product can help. I don't want it to sound too salesy but the host is saying that I can demo the product. I believe in adding value. Just spending my time showing the demo will be too salesy imo. So I thought I should do a hybrid where I talk about a certain aspect of the industry and show a related product feature. Just 2-3 main points and features should be good enough to raise interest.

What do you peeps think?
Attached poll
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πŸ‘‘ Sales Strategy
πŸ‘₯ Social Selling
4
CuriousFox
WR Officer
+13
Senior Account Executive
I'm gonna say hybrid, but have a pre-meeting to discuss why with the host to get their thoughts.Β Β 
Ace
Arsonist
+9
CEO
That's the thing. I had a discussion with the host and he asked me to just do demo. It didn't sit with me because of the said reasons above
SalesPharaoh
Big Shot
+10
AM BDR
wait is that the Capacity event taking place?
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stanrym
Valued Contributor
+5
CEO
I would show the demo. But not more than few minutes. And keep it as a success story. Don't just show that you can do X here and Y there.Β 

Show how your customers are using it.
Ace
Arsonist
+9
CEO
That's a brilliant idea. Thanks a lot. Makes a lot of sense
CaneWolf
Politicker
+12
Call me what you want, just sign the damn contract
I think if you can show consistently deep value across appearances and marketing, you will generate interest organically.
Ace
Arsonist
+9
CEO
Can you please explain?
CaneWolf
Politicker
+12
Call me what you want, just sign the damn contract
This webinar should be a way to introduce yourself as a knowledgeable expert so people want to continue to hear what you have to say. From there, people will look more into your product. People want to work with experts who can solve a business problem for them.
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12
"Did you attend our webinar?"
Discussion
13
1
Do you need/use marketing content to sell?
Discussion
6
Do you need and use marketing content to sell?
+26
verbalzzzzzz , Β  BCD , Β  sam Β  and 26 people voted
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1
Hosting a Webinar
Advice
5