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What are your thoughts on sales scripts?

I've worked for companies where we were drilled on every sentence, every word, every intonation. And I've worked for companies where we were given frameworks and just kind of winged our calls.


What do you prefer, and what do you think works better?

What's better?
Attached poll
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2
CadenceCombat
Tycoon
+13
Account Executive
Scripts are like training wheels. You should eventually outgrow them but its okay to use them as training tools with a new company, for instance.
pitchandputt
Valued Contributor
+4
Account Executive
If you're forced to follow a script down to the last sentence, word, intonation, then you're not working in sales; you're in a call centre, at best.
PeterSwan
Opinionated
+2
Business Development Manager
I'm with you on this! 
funcoupons
WR Officer
+11
up in Fiji, under paddy
I have scripts I started off with as a new rep, and still loosely follow. Words and intonation are important, so I don't think it's bad to have a script. However, reps should write their own scripts (with guidance from experienced reps/managers obviously.) Give them a framework of things that need to be said, but let them figure out how to say it in their own language so they sound confident and not like an awkward robot. 
Da
DaveFromCollege
Notorious Answer
+7
Account Executive
this x 100
YoungGoat
Opinionated
+2
Surgical Technology Specialist
100% agree. The script shouldn’t be given to you. You should be given a framework that you then use to write your own script
closedwon
Politicker
+7
VP Sales
Scripts when you are new to learn process and product and then framework.  I need to ensure everyone is essentially saying the same thing in their own words in order to look at the data and know it’s not a salesperson but something else. It’s really difficult to get everyone on the same page with messaging but when they have that down, I put my time elsewhere, like, what the hell is marketing sending us whitepaper downloads as hot leads?! 
FullyDiluted
Opinionated
+6
Account Director
Scripts are for training - real life doesn't follow scripts
SalesPharaoh
Politicker
+8
AM BDR
Look a script is only useful if you have it as an example for your team to start off with it. They should use it as guidance to develop their own framework. 
fr
fred
Valued Contributor
+4
salesperson
Sales Scripts are 1993 AF - I'm not a hippy type but I believe letting someone make their own version using the framework, or creating their own based on shit other good people say and do and their own intuition is the right way - I personally do a lot of freestyling - i do ok tbh 
MSPSales
Notorious Answer
+5
Account Executive
Useful to get your feet wet and then you have to make it your own 
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