Jgre12 profile picture
Jgre12 profile picture

Jgre12

Senior Account Executive

Fire Starter
Contributor
Good Citizen
+1

What % do you expect your base to increase after annual review?

Hi all!


I have my annual review coming up and I was wondering what people typically are seeing for base salary increases?


For context, I surpassed my annual quota and ended up around 125% and sell software at a small company.


Thank you for your insights!

💰 Compensation
19

20 comments

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ChumpChange
Politicker
4
Channel Manager
I was told anything that's 3% and lower is not keeping up with inflation which means you're technically making even less money.
poweredbycaffeine
WR Lieutenant
7
☕️
When were you told that? Given current inflation, anything under 5% would be considered a reduction in pay.
ChumpChange
Politicker
0
Channel Manager
Good call out.  I couldn't remember the exact number so I went with 3%. 
Jgre12
Fire Starter
0
Senior Account Executive
Good to know, thank you!
poweredbycaffeine
WR Lieutenant
3
☕️
3-5% is the standard for high-performing employees, in my experience. Anything more is a conversation about a total compensation change/raise.
hh456
Celebrated Contributor
3
sales
I saw 28% lift. but that was after a year straight of hitting goal and i had been here for two years.
DungeonsNDemos
Big Shot
1
Rolling 20's all day
First, look to make sure you base is competitive with the market rate.
Second, if it is and you hit 125%, I would be asking for minimum 5-7% increase. 
InQ5WeTrust
Arsonist
1
No marketing, mayo isn't an MQL
I'd expect it to be inline with or slightly ahead of inflation. 
CuriousFox
WR Officer
1
🦊
3% was last year. Not sure what it's going to look like next.
CaneWolf
Politicker
1
Call me what you want, just sign the damn contract
It can sometimes being zero depending on attainment. But if you're hitting quota and quota is going up, my goal is to not lose my commission % with my base salary matching that lift in variable OTE.
Beans
Big Shot
0
Enterprise Account Executive
5% if I'm not elevating my role. 
sellingsellssold
Politicker
0
SDR
I would say the average (at least for my company) is between 3 - 5%
Diablo
Politicker
0
Sr. AE
5% where I work
jefe
Arsonist
0
🍁
This is interesting to see, in Canada I've rarely seen increases for basically any colleague in a bunch of companies over the last almost decade.

I have gotten a few, but they seem to be the exception rather than the norm.

Agree with the inflation piece mentioned by others.
Sunbunny31
Politicker
0
Sr Sales Executive 🐰
3% was standard at my last company, if my role/title didn't change. 
MinisterOfChaos
Politicker
0
Commercial Account Executive
I feel like this is something that might be included in your compensation plan. If it's not, I would determine if it's negotiable and can be added in for 2022.

Akin to athletes negotiating performance/awards bonuses in their contracts, reps should be negotiating annual salary increases to, at the very least, keep up with inflation. Obviously, this is dependent on performance. Anything less than 5% is hurting yourself.
cw95
Politicker
0
Sales Development Lead
Anything that equates to natural inflation or above.
SaaSguy
Tycoon
0
Account Executive
5% 
YMCMB
Good Citizen
0
Sr. Regional AE
Great that some get annual lifts. Most of the smb/mature startups I’ve worked for have not had any annual raise at all…unless you go fight for it
Capen
Good Citizen
0
Client Director
If I attain 150%+ I ask for 10-15% + stock. One caution, sometimes a higher base pushes you to a higher quota. Depending on your pipeline it may not be worth it. 

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