What do you think of this strategy?

I found this post on LI. Thought it would be great for a discussion here. (Lmk if not applicable)


Repeatable sales strategies don't start on the sales floor.


At least not in 2021.


Sales is just one part of a system, which also includes:


1. A unique value proposition to start with.


2. Smart, repeatable, data driven marketing strategies & practices.


3. Systems and processes to guide the customer's journey.


4. The organizational culture and who is on the team.


5. A well defined - and documented - strategy defining the goals.


Sales is a lagging indicator.


The result of A LOT of variables in the system.


And random, volatile, unreliable sales results are often the symptom...


Not the source of a problem.


Thoughts?

๐Ÿ‘‘ Sales Strategy
๐Ÿงข Sales Management
2
SADNES5
Politicker
1
down voters are marketing spies
I don't like these things, it skims the nuances that 80% of sales is.ย 
Ace
Arsonist
1
CEO
True but #4 is something that a lot of people miss on when it comes to sales. Usually otherwise it's all about the numbers.
Ras_Rebuttles
Contributor
0
Sales Consultant
It's funny bc companies that will hire anyone for sales will totally need those things from that post up there.ย ย 
However there are orgs that don't have those things bc they only hire savages who just get it done, against odds....
But if a savage has all those other parts of that dudes "system" he finna get his comsih cappedย 
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