What is your best introduction line on a cold call?

📞 Cold Calling
👑 Sales Strategy
34
bendandsnack
Politicker
10
Account Exec
(casual so it sounds like I know them) "hey it's xxxxx, how's life?"

"I'm sorry, who???"

"Yeah, it's xxx over at xxxx.  I'm cold calling you on behalf of xxxx, do you want to hang up or can we chat for a second?"
JC10X
Politicker
4
Senior Sales Manager
How's it working for you?
bendandsnack
Politicker
5
Account Exec
Works great, people typically laugh & go usually I’d say no but go ahead. Some still hang up of course but that’s life. The delivery is important though - it works for me bc it matches my personality, but I have a few coworkers it doesn’t work for
Jhonbpal
Fire Starter
1
CEO
Delivery is everything!
JC10X
Politicker
0
Senior Sales Manager
Everything is in the delivery and intention in which you speak your words.
hurtscuzimold
Opinionated
0
Dude abiding
I am curious too. How do folks respond to this? I would imagine the industry and your voice may play a role
bendandsnack
Politicker
2
Account Exec
Mostly laughs. Voice 110% matters. I typically sell to IT, I would think it’d be hard to pull off with security but it’s worked on a few CISOs
hurtscuzimold
Opinionated
1
Dude abiding
Lol I would totally take this call btw
GrindingSales
Politicker
0
Account Executive
I love this approach when all of my give a damns are completely busted!
Do.it.for.the.checks
Politicker
0
Account Executive
I'm definitely not likeable enough for this to work. I'd get a lot more "Are you a government list somewhere?"
uncorpse
Politicker
-3
Sales Development
Good one!
User1234567
Politicker
-5
User1234567
I like this
JC10X
Politicker
7
Senior Sales Manager
Hey John, thanks for taking my call, I'm X with x, you're in charge of X? Did I get that right? Great, I appreciate you weren't expecting my call but I'm calling because..
User1234567
Politicker
1
User1234567
Might try this one out today
Jhonbpal
Fire Starter
1
CEO
Im telling my team to do so as well.
Jhonbpal
Fire Starter
1
CEO
Nice one!

hurtscuzimold
Opinionated
1
Dude abiding
Love it
JC10X
Politicker
0
Senior Sales Manager
Thank you, hope it works well for you!
Kinonez
Celebrated Contributor
4
War Room Enthusiast
Hi Blank, this is Kinonez from Blank, How’ve you been? 

Prospect: I'm sorry who?

We've actually never spoken b4, The reason for my call is...
AlphaCharlie
Arsonist
4
Account executive
Hello X, this is XX, from XX how’ve you been?  I was going through your website, I noticed that you have X, which let me to wonder, Blank... Start pitch
hurtscuzimold
Opinionated
0
Dude abiding
Not bad attall! I would much rather get this in a phone call than a LinkedIn message. So personable but not good enough for cold social outreach.
BmajoR
Arsonist
4
Account Executive
Hi, This is patrick. 
Mjollnir
Politicker
2
Account Executive
omg I hope this is a reference to spongebob XD
hurtscuzimold
Opinionated
0
Dude abiding
And then you’re done? 8)
Stratifyz
Big Shot
1
Account Executive
Hey , thanks for taking my call. If you’ve got 30 seconds, can I tell you why I’ve been reaching out?
Kinonez
Celebrated Contributor
2
War Room Enthusiast
Why ask for time?
Thesamiam13x
Celebrated Contributor
1
Sales
Some people like permission based questions 
Kinonez
Celebrated Contributor
1
War Room Enthusiast
They do, but asking that question might give someone a chance to leave the call. 
Thesamiam13x
Celebrated Contributor
1
Sales
True, but they might not be ready to talk at that moment which I suppose no one is really ready for a cold call lol
Kinonez
Celebrated Contributor
0
War Room Enthusiast
That moment dose not exist. Don't ask for it, create it with value!
Stratifyz
Big Shot
1
Account Executive
It seems to work for me 🤷🏼‍♂️ I’d say 8/10 times I’ve been allotted that time to pitch. What’s your go to?
Kinonez
Celebrated Contributor
0
War Room Enthusiast
If it works for you keep it going! I just don't like asking something that will give them a reason to leave the call.

This is what I usually say:

Hi Blank, this is Blank from Blank, How’ve you been? I know I called you out of the blue, but the reason for my call is...
Stratifyz
Big Shot
1
Account Executive
I’m just not a huge fan of that considering you’re saying I know we’ve never spoken before. If we’ve never spoken before, how does how I’ve been even remotely matter to you? Just seems like a gimmicky way to “act” like you give a shit about them.
Kinonez
Celebrated Contributor
1
War Room Enthusiast
It's meant to be a pattern interrupt, most people will automatically say respond "good, and yours?" which gives you the power to keep talking, this approach is very psychological driven, buying more time from the prospect without them knowing or actually asking for time. 

I do see your point though.
Stratifyz
Big Shot
1
Account Executive
Yeah, I know Gong did some shit on this approach. Idk… different strokes for different folks. I call into healthcare systems and I don’t think this would bode well with them.
Kinonez
Celebrated Contributor
1
War Room Enthusiast
Oh yeah, each warrior has his own weapon!
eds
Opinionated
2
Salesy
It puts the prospect in control
Kinonez
Celebrated Contributor
0
War Room Enthusiast
That's the key! give control and listen!
NoSuperhero
Politicker
1
BDR LEAD
My name is NoSuperhero with Normal People, how are you today?
User1234567
Politicker
1
User1234567
I was told to never ask someone how there day is going
Thesamiam13x
Celebrated Contributor
0
Sales
yea that sounds like your normal salesman trying to build a fake repore 
NoSuperhero
Politicker
0
BDR LEAD
Not really, where I come from is part of the everyday language to say hello with how's it going. Trying to be anything but myself is being salesy IMHO.
Thesamiam13x
Celebrated Contributor
0
Sales
I suppose if it fits the personality 
Hambalang
Politicker
2
Enterprise AE
Agreed. I think people really overthink this topic. My opener is completely identical. The most important part is what comes right after.
NoSuperhero
Politicker
0
BDR LEAD
Facts on Facts, I don't even offer a valued preposition or elevator pitch until he asks questions hahahah
DrunkenArt
Politicker
1
Sales Representative
I typically don't ask how their day is going. I usually will start with this XXXX from XXXX, hope your day is going well. I know I'm catching you out of the blue so I'll get straight to the point so you can move on with your day.....
hurtscuzimold
Opinionated
0
Dude abiding
Yes. Don’t open the can of worms if you don’t have to! Even if the answer is “terrible” but they say fine, you’ve just reminded them of how bad the day has been so far.
eds
Opinionated
0
Salesy
hmm I hadn't thought of it this way, it does make sense to not even go there.
eds
Opinionated
0
Salesy
it's a double edge sword

Altego_
Member
1
Account Executive
( tone and delivery is everything, have to sound like you’ve met and execute sarcasm correctly) Hey X, this is XX from XX, how’ve you been?* Prospect answers* Great thanks for asking. We’ve actually not met, so I’m sure this is probably the highlight of your day…. *Let prospect respond* “ I know I’m interrupting your day so I promise to be brief , here’s why I’m reaching out, if I did my research right it looks like x
hurtscuzimold
Opinionated
1
Dude abiding
Lol. Has anyone said, “no. It’s really a low point for me.”?
Cash
Politicker
1
Account Executive
When I was an SDR, I'd use:

"Hi prospect, it's X from X. You're probably going to hate me, because this is a cold call. But would you be willing to roll the dice with me?"
hurtscuzimold
Opinionated
0
Dude abiding
This is sure to get some good reactions. I’ll try it
GDO
Politicker
1
BDM
Hi my name is xx from xx. I’m looking for mr/ms xx. 

ah good I found you. 


the reason that I call you is xxx
hurtscuzimold
Opinionated
0
Dude abiding
I like this approach. Easy and straightforward.
GDO
Politicker
0
BDM
That’s how I roll
Do.it.for.the.checks
Politicker
1
Account Executive
I love to call out anything personalized.

A recent one with a bitcoin atm company.

"Hey its X with X. Yeah this is a cold call, but I saw a post on LinkedIn about being the one of the fastest growing companies in Chicago. Damn thats a lot of ATM installs, how do you manage to find that many qualified installers?" Then pivot into my pitch "We've dealt with other companies handling unique industries and found that they could make their current techs better by streamlining operations. Have you considered this a possibility?"

Slight personalization goes miles in conversations
hurtscuzimold
Opinionated
1
Dude abiding
Agreed just a little tidbit to float their ego. Yeah I looked you up and was impressed by yada
Do.it.for.the.checks
Politicker
0
Account Executive
100%, I was working with a UV light manufacturer who a US representative tweeted about (a Woman-owned business thing) and that was perfect in. "Wow that's impressive, would love to understand your business more"
Sketch
Good Citizen
1
Sales Enablement
Hey ____, this is ____ over at _____. We haven’t spoken before, but I work with other _____ companies in the area and wanted to see if we can help you. Would you be against taking 30 seconds to see if this call if worth your time?
hurtscuzimold
Opinionated
0
Dude abiding
I feel like this is the most popular/most frequently used
barney2021
Tycoon
1
Account Executive
Hi It’s xxx calling from xxxx I’m calling to discuss xyz tech. We’re really good at what we do. Have you got a few minutes for that?
hurtscuzimold
Opinionated
0
Dude abiding
Fair enough! Straight to the point
hurtscuzimold
Opinionated
0
Dude abiding
Yesssssss throw it out there
eds
Opinionated
0
Salesy
Hey [Name], this is [Your Name] on a recorded line. You're not expecting my call. Do you have a moment? I promise to be brief.
hurtscuzimold
Opinionated
0
Dude abiding
Do you get negative feedback on the recorded line part?
eds
Opinionated
0
Salesy
Very rarely, it almost goes unnoticed.


You deff get more pushback the more explicit you say it, something like this would be a big no no:

Hey [Name], this is [Your Name], this call is being recorded. You're not expecting my call. Do you have a moment? I promise to be brief.
SaaSam
Politicker
0
Account Executive
"Hey xxx I know you don't know me from Adam's red fox so feel free to hang up or gimme 60 seconds and I'll let you know why I called" 

I find giving people an out is typically well received. Also I talk like an old man with saying's like "you don't know me from Adam's red fox" which is a byproduct of me growing up on a ranch in Wyoming but it gets people's attention, a chuckle, and typically they'll give me the time I'm asking for.

Of course you'll still get dickheads that are "offended" you cold called.
hurtscuzimold
Opinionated
0
Dude abiding
Adam’s red fox lol love it
AShank15
Good Citizen
0
Sales Representative
Start with hi
hurtscuzimold
Opinionated
0
Dude abiding
Lol, not hello?
SmilingNotDialing
Contributor
0
Account Executive
This isn’t an introduction but I like to end my pitch with “[insert normal pitch] I was hoping to see if you have 15 minutes to discuss _____.” 9 out of 10 times they will say something along the lines of “oh I’m actually in the middle of something right now” and I will say “oh of course, completely understand. I was actually thinking sometime later this week. Does [Thursday at 1:30 or 3] work for you?” And I swear they forget to say no and just start looking at their calendar to see if they’re free.
Mjollnir
Politicker
0
Account Executive
hey is this xxx?
it's xxx calling from xxx, am i catching you in a good time?

usually works. they don't know why am i calling them and that keeps them on the line
Cyberjarre
Politicker
0
BDR
You need to use data to convince him. Do an A/B test. Use your cadences for a few weeks while at the same time using his cadences. Report back to him with results
User1234567
Politicker
-5
User1234567
Say Hi and get to the point
hurtscuzimold
Opinionated
2
Dude abiding
Just, “Hi do you want to buy this thing?”
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