A sales expert explains what motivates people to buy. Surprisingly, it's not always about our needs. More often, it is about human psychology and wants.
Richie
What motivates people to buy
6
That statement is true, but the most important thing in my opinion is actullay helping the prospect, make sure your solution does that, if not you are wasting both your time and theirs!
Only two reasons people take action: fear of loss / avoid pain, or hope of gain / pleasure.
Avoid pain is big for SaaS.ย
Knowing that the product will not only help him but the people around him.ย
good productsย
Who let marketing in
Not it
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