TheJohnDalyofSales

SDR Manger

What’s your take on ghost calendar invites to prospects

Does anyone else send ghost calendar invites to a prospect that was interested and then went dark, has high engagement, or is the ideal prospect and you can’t seem to get in contact with them?

I have had some luck with this, but as everything else in sales it’s hit or miss. Some prospects get irritated, others actually accept and show up for the meeting

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17 comments

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Selichimorpha

Celebrated Contributor

Growth Executive

On the client facing side of sales this works SUPER well, but in acquisition it's a different beast I would say.

Soiboi

Politicker

Account Executive, EIAS/Compliance

Hello person I’ve never met, here’s an invite for a 15 min meeting next week

CuriousFox

WR Officer

🦊

Yes add the value prop in the meeting invite and the line if this time doesn't work for you please let me know what time will and I will update the Outlook invite. More often than not they are gonna accept it or negotiate a different time. Which is still accepting it 🤷‍♀️

steakalldayerryday

Opinionated

Outlook?

CuriousFox

WR Officer

🦊

Outlook, Gmail, whatever calendar you use.

Ras_Rebuttles

Contributor

Sales Consultant

Def send it and set reminders to reschedule or cancel 🙏🏼

Smithy

Politicker

Director of Sales

I've had people try to do it to me and there isn't a faster way for me to tell you that I won't work with you.

Sales gets a bad rep from stuff like this, IMO, and there are many other ways to try and re-engage a prospect than trying to steal time from someone.

I'd spend that time building more pipeline than trying to force people to speak to you.

steakalldayerryday

Opinionated

I personally agree with this in opinion, but would be interested to see if there are stats on this.

IanJ

Executive

Enterprise Business Development

Existing clients, sure. Prospects, I wouldn't.
I'd go to the Chris Voss "have you given up on XXXXX?" email before cold invites.

Soiboi

Politicker

Account Executive, EIAS/Compliance

Lol i havent done it in a while but think it’s funny sometimes

thegreatestsalesperson

Tycoon

I would say if you have engaged with them in email using calendar link and having them pick a time is much better

ATLSalesQueen

Contributor

Sales Consultant

I’ve done it and it works. Sometimes they just don’t have time or energy to look through their calendar to schedule a time but find it easier just to accept/reject

Marketingpet

Politicker

Partner Manager

I'll only do it for people who have ghosted me, or that I'm working with and email communication is taking too long back and forth. For those who have ghosted me, it will usually result in some sort of "I know I've been missing, here is why." Rarely has it resulted in a "what the hell man" type response

MoFo

Fire Starter

BDM

I do it a lot, but never to a cold prospect, that’s ballsy.

For engaged or existing accounts it works for me 80% of the time and another 5-10% reschedule. I do it more now that I’m working with hospitals and they’re so busy but it worked when I was selling SaaS to SMB’s.

It’s def a last resort though.

sales101

WR Officer

Head of Channel & Alliances

I love it for prospects that went dark- you'll either get a hard no with a reason (which is better than being ghosted) or they'll actually accept it. You can't really lose.

Kanyebut4sales

WR Lieutenant

Account Executive

eek, nah but if we can't nail down a time I will send them one with the ability to move it to a time that works better. Never out of the blue if I want them to take me seriously

TheRealPezDog

Notable Contributor

Account Manager

I've had it work, and I've had it backfire. I responded to the guy saying that his company's salespeople probably do the same shit because it works some times, then I never tried to reach him again, went around him, got a contract in place anyway, BAM BITCHES, YOU CAN'T STOP THE PEZDOG.

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TheJohnDalyofSales

What’s your take on ghost calendar invites to prospects

17 comments

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