Closed lost deal analysis

Hi Everyone,

I have been actively interviewing for a new role and cleared a few rounds. In my next round. I have been asked to do a closed-lost deal analysis.

Situation:
Closed Lost Deal Analysis: Share a deal that you worked on and lost. Walk us through the different stages of the deal with the timeline.

What is the best way to prepare for this? They probably want to know what I did well and where I messed up that cost me the deal. How do I answer this question?

I would appreciate my fellow war room members inputs. Thank you.
๐Ÿ—ฃ Interviewing
๐Ÿค Interviewing/Offer
๐Ÿ‘€ job search
14
braintank
Politicker
5
Enterprise Account Executive
Best way to prepare is to think of an example that shows you can learn from your mistakes.
BmajoR
Arsonist
3
Account Executive
End thread. Mic drop.
Kosta_Konfucius
Politicker
1
Sales Rep
And you implemented what you learned on the next deal which you closed for $X
braintank
Politicker
1
Enterprise Account Executive
That's the money shot
Sunbunny31
Politicker
3
Sr Sales Executive ๐Ÿฐ
Deconstruct a deal where you ran a great cycle, but can identify what went wrong.
What you want to avoid is any appearance that you are blameless (even if that's the case); what you want to have come across is that you are thoughtful about your process, you find something to learn from and adjust as you go, and you strategize additional ways to keep the same situation from happening to you again.
oldcloser
Arsonist
3
๐Ÿ’€
Blame management for the meltdown first. Then blame the prospect. ๐Ÿ‘
Sunbunny31
Politicker
1
Sr Sales Executive ๐Ÿฐ
That's sure to go over exceptionally well.
SoccerandSales
Big Shot
2
Account Executive
Find a deal where you felt you built good rapport and completed a lot of impressive steps but there was a clear reason that you couldn't get over the hump. Then you can flex your ability to navigate a sales cycle and the ability to pinpoint where things went wrong
Justatitle
Big Shot
2
Account Executive
Show where in the deal you believe it was lost, why it was lost, and what you have implemented since then to not lose deals in the same manner
Beans
Big Shot
2
Enterprise Account Executive
Whatever example you use, have a follow-up story to share about how you learned and applied those learnings to win.
Diablo
Politicker
2
Sr. AE
You have great comments, just make sure you have more than 1 story
CuriousFox
WR Officer
2
๐ŸฆŠ
Give short simple facts of the process, what happened, and don't forget the emphasis of your follow up after the loss. Show that you don't give up.
CPTAmerica
Opinionated
1
President/CRO
Take some accountability for the loss and what you learned to do different in the future because of it. Don't just play the blame game.
atx22
Catalyst
1
Enterprise Account Executive
Example; my champion was a previous buyer that had great experience. I leaned too hard on the past relationship and stayed single threaded. I knew better despite the past relationship with the champion, that turned out not having the same influence as they did in their last org. Breaking it out a timeline, common thing that happens. We all get sloppy at times.
CRAG112
Valued Contributor
0
Account Executive
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