Not sure if anyone has seen videos of a crazy new sport called SlapFighting. Basically its a sport where giant people take turns slapping each other until one is knocked out. It is basically a contest on who can get CTE first and obviously came under HUGE scrutiny recently once videos started to circulate. Boxers, MMA fighters and really anyone not involved in the promotion is condemning the "sport"
Given the controversy, this is the time when sponsors throw in the towel and back out. However the most powerful man in sales, Grant Cardone, is not most sponsors.
10x Ventures is the Official Partner and from the looks of it doubling down.
I don't know if he just has a lot more gumption than most, but its truly fascinating what they continue to do
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