AMA with RandyLahey

Good morning my fellow savages,


I've been bestowed with the honour of hosting an AMA this morning.


Will I sit here and pretend like I have much to teach @oldcloser , @poweredbycaffeine , @CuriousFox , @Sunbunny31 , @Pachacuti @unclespacejam , @CadenceCombat ? I will not.


I can, however, offer some insights to the crop of young guns. As someone entering their 6th year of their sales career, I've experienced what many have: the soaring, short-lived highs to the dwindling, doldrum lows.


Once I made my greasy way into tech sales up here in frigid Canada, I was blinded by my pursuit of money (aren't we all) and the elusive AE/AM role. I jumped at the first role I could find, as a full-cycle AE at a startup mesmerized by the Rocket emojis.


Boy, was that a mistake. Grass ain't always greener. I failed hard, and fast. Gained a fuck ton of weight, was not taking care of myself and truly burned out. Barely touched 50% of my quota, made exactly 0$ commission my first year.


Like a shitty liquor phoenix, I arose from the ashes after getting laid off. Learned from my mistake, and have now qualified for my first President's club in this new AE role.


I'm lucky enough to have a rockstar mother, who had herself quite the legendary sales career in the late 80's/90's, working at Xerox, SAP, IBM, etc. whilst juggling parenting. All of my skill comes quite clearly from her. I ignored her advice about jumping up too early, and it cost me! Never again.


One thing I can offer as advice is do not overlook, nor undervalue, your professional development. I was learning at that SDR role I was at, and was well treated. You can fail upwards to a point, but when you don't develop skills you will fuck around and find out, quickly. You can't buy experience.


AMA!

🤴 AMA
29
Justatitle
Big Shot
7
Account Executive
WHO DO YOU THINK YOU ARE!!!, I AM!!!
RandyLahey
Politicker
7
Account Executive
.
oldcloser
Arsonist
2
💀
The great PDW
RandyLahey
Politicker
1
Account Executive
Perhaps no fine microcosm of what goes on in my head...
CuriousFox
WR Officer
7
🦊
What is your favorite thing to grill?
RandyLahey
Politicker
5
Account Executive
I am first and foremost a greasy cheeseburger bandit, but I mostly cook mine on a cast iron. One day, I will own a flat top.
As for my bbq, gimme some bone-in, marinated overnight, jerk chicken thighs all goddamn day.
CuriousFox
WR Officer
4
🦊
BB - you mUsT get the Traeger.
jefe
Arsonist
4
🍁
Come to the dark (and smoky) side...
RandyLahey
Politicker
3
Account Executive
I absolutely will be grinding towards it...how are those pellets?!
jefe
Arsonist
3
🍁
I've only tried Cherry, Hickory, and Apple, but they're divine.
CuriousFox
WR Officer
3
🦊
Cherry and pecan for the win 🍒
jefe
Arsonist
1
🍁
Looks like I need to pick me up some pecan...
CuriousFox
WR Officer
1
🦊
Sir. You will send me a thank you card.
jefe
Arsonist
6
🍁
2 points of order before I jump into it.

1. Thanks for stepping up, Randy!

2. I'm a little hurt there's no love for your fellow Canuck here...

Now, to my question.

SDR wasn't a thing when I started out, so I jumped straight into full cycle AE. For those who are SDRs, how do you know when is the right time to move up, and when isn't?
RandyLahey
Politicker
8
Account Executive
I KNEW I would fuck up and miss a key tag, and I did not disappoint! Sorry bud.
That's the million dollar question. I frankly think spending a good 1-2 years is a reasonable timeframe. But some are fast learners, and can expedite this.
It all comes down to the quality of your conversations, and how you manage your pipeline. If you have access to some tenured, professional AE/AMs, then stick around and keep learning. Most will share with you best practices, so can incorporate those into your approach.
Now, there's also the flipside where you can stuck as an SDR, you've been there long enough, and despite crushing targets they still won't give you a shot. Then, GTFO...
jefe
Arsonist
2
🍁
All good, my northern brother. Thanks for your well thought out answer.

That timeframe makes sense, but great point on sticking around if you can leverage learning from some killer AEs/AMs - you really can't overestimate the value in picking up a ton of great habits and approaches from those around you.

Aside from lack of clarity on a path to promotion, can you think of anything else our young Savages might want to watch out for to realize they're truly stuck as an SDR and it's time to move on?
RandyLahey
Politicker
3
Account Executive
Goalposts.
If they keep coming at you with "we will promote you when X happens" and you make it happen, then they fail to keep their word, start looking elsewhere.
jefe
Arsonist
2
🍁
Insightful and useful for many of these young bucks, I'm sure.
Filth
Tycoon
5
Live Filthy or Die Clean
Love the liquor phoenix imagery. I see you you beautifully drunk bastard. I want 2 things today: Liquor of choice and did you make an industry jump when you went from zero to hero or stay in the same lane?
RandyLahey
Politicker
5
Account Executive
Scotch and Red wine are locked in an eternal battle for my heart. But you know? We live in a world where I get the joy of having 1-7 glasses of Red Wine, then capping it off with a dram of Ardbeg.
The industry jump happened when I left SaaS and moved to that full-cycle role, in an extremely complex, technical industry. They were masquerading as a software company, but they sold hardware. It was such an intense to struggle to gain a basic understanding.
I moved back to SaaS, and am grateful I did. Some basic tenets of sales are ubiquitous, but you need to accept your strengths and weakness. I was not made for highly modular, technical hardware sales.
Filth
Tycoon
3
Live Filthy or Die Clean
Ah I can see a lot of issues for anyone going into a full cycle tech hardware situation. No wonder it hit you so hard. Happy to hear you found a better landing spot. Props to your mom for working the sales life and mom life at the same time - I just wish society allowed me to push my kids out to the streets and fend for themselves after school the same way we all used to - then I could get JUST a few minutes more of work done.

The red wine comment surprised me - the scotch NOT SO MUCH. Keep on keeping on my main man and fellow degenerate in arms.
RandyLahey
Politicker
4
Account Executive
Yeah, I hear you.

We absolutely, as a society, need to re-examine this. Why not work to accommodate parents instead?

Appreciate the kind words you filthy, beautiful degenerate.
Filth
Tycoon
2
Live Filthy or Die Clean
I'm all for the Bernie 32 hour work week - LETS GOOOOOOOOOOOOOOOOOO and yeah forget the grind till you die, I'd like some sweeping progressive changes to work/childcare culture.
RandyLahey
Politicker
1
Account Executive
Funny how some random event keeps getting thrown on my calendar from 2 to 5 every Friday....
Filth
Tycoon
0
Live Filthy or Die Clean
Yeah I know right thank god I get to make my own schedule - damn clients fuck it up sometimes but I protect the shit out of my Friday.
CuriousFox
WR Officer
5
🦊
RANNNNNNNDDDDDDYYYYYYYY!!!!!!!! YOU ARE A BEAST MY FRIEND ❤🦊
RandyLahey
Politicker
5
Account Executive
QUEEN HOW I HAVE MISSED YOU
unclespacejam
Politicker
5
ur dad’s brother
You gotta really FEEL THE LIQUOR BUD

thanks for the shoutout here big dog. I feel honoured to be held in such esteemed company.

Where have you found your best resources for professional development? Mentors? Communities? Colleagues?

Let a mf know
RandyLahey
Politicker
3
Account Executive
FAM I AM THE LIQUOR.
Honestly, mentors/colleagues. Seeing what works for them, and implementing that into my game. Nothing beats it.
Some find value in courses, webinars, etc. I have too short of an attention span, and prefer a practical learning approach. I just straight up ask "how did you close that? What did you do this quarter to perform well?".
Also I just fucking can't sometimes with call reviews. "This would have been great time to ask x". No fucking shit Sherlock. Imagine the Lakers in film review being like, "Ghee Bron, why did you miss that open three?".
unclespacejam
Politicker
3
ur dad’s brother
What resources/ tactics would you recommend for a rep who’s newer in their AE journey of they were on a small team, didn’t have much coaching support as it’s a startup/ sales was founder-led previously?
RandyLahey
Politicker
2
Account Executive
Great fucking question.

I was really lucky that towards the end of my burnout year, a new manager was hired for my team.

This guy was fucking hardcore, told me to stop pitying myself and go out and fucking compete. It was tough love, but he stripped down my convos and processes right to the fucking bone, and we started with BANT as a qualification. Exactly what I needed.

Those 6-8 weeks had a severely positive impact.

I'm not entirely sure how to answer. It's very tricky at a startup, with bullshit fugazze roaming around everywhere as people pray for IPO Jesus to appear.

I would seek out experienced, performing reps at that company and seek their input. If there are none available, seek individuals out in your network. I'm lucky to have a few close friends that are more tenured in their sales career. When I come crawling about X fucked up situation, my conversations with them help to normalize things...they are never as good, nor bad, as they seem.
Sunbunny31
Arsonist
4
Sr Sales Executive 🐰
You don’t need to teach anything. I’m interested in what you feel is important to learn before you move up. And - do you feel that one negative experience might have made you a little risk averse?
RandyLahey
Politicker
4
Account Executive
Absolutely.
I have a natural propensity for risk-taking, I enjoy gambling, poker, etc.
However, when it comes to my sales career, especially after that burnout period, my risk tolerance has decreased dramatically. Getting laid off really was a valuable experience, and has helped framed things for me.
Beans
Big Shot
4
Enterprise Account Executive
I love the mama shout out!!

Tell me why you made the jump to another org, and why it didn't go as planned.

Follow-up is how you recovered from the burn to get back out there and fucking kill it.
RandyLahey
Politicker
2
Account Executive
At the time, I wanted to jump at the first fucking AE role I could find. ZIRP era meant companies were loose, flush with cash and one took a ding on me. A few things went against me, and I also made some rookie mistakes. They 5xd the sales team in 3 months, so we were left to essentially cold outbound our books.Which is fine, but they also tripled my quota within my fucking RAMP period, which is nuts.
I didn’t take the onboarding seriously, and grossly underestimated the difficulty I would have in mastering a highly complex, technical industry. Engineers are quite particular to sell to, and it took me a while to get used it.
Special shout out to my whale that came in 48 hrs after I got canned, which would have gotten close to my first target!
poweredbycaffeine
WR Lieutenant
4
☕️
Raaaaaaandy! Those who think they have nothing to learn know nothing at all.
RandyLahey
Politicker
3
Account Executive
Well said good sir.
HappyGilmore
Politicker
4
Account Executive - SMB
Randy man!!
Thanks for stepping up on this. You're a 🐐
What's the biggest thing you've done regarding professional development to get you to where you are today? And within that, what material/info has been the most helpful and other items that maybe haven't been as helpful?
RandyLahey
Politicker
2
Account Executive
Wasn't something I did per se, but through experience, becoming patient has been a gamechanger.
Once I became more patient, and valued each interaction I got with my customers/prospects, I saw some dramatically improved results.
This is going to sound corny as fuck but actually thinking about my approach, my process, instead of obsessing over my QTD sales, has helped. Yes, I refresh my sales to date dashboard often, but it longer dictates what I do.
Not helpful? I may be in the minority, but I can't consume a single fucking sales podcast or books these days. I liked Josh Braun back in the day, because he would focus on psychology. I'd rather slam my dense head against a concrete wall than have to listen to another garbage podcast, or read another sales book that becomes obsolete in months.
Also, News Feed eradicator on LinkedIn has been a game changer.
HappyGilmore
Politicker
1
Account Executive - SMB
News Feeds on LinkedIn are a cesspool as is.
I'll join you on that thinking around approach and process, its something I've shifted my mentality too recently and its helped a lot. Rather than just obsessing over my number its been more of how well am I doing and executing upon my own process and questions. Great points there man appreciate you sharing.
CadenceCombat
Tycoon
4
Account Executive
You’re a real one, Randy.
No questions, just love ❤️
RandyLahey
Politicker
1
Account Executive
One love Cadence, you sexy bastard.
CuriousFox
WR Officer
1
🦊
Ain't it 💯
oldcloser
Arsonist
2
💀
Check out the tags. Reminds me of my radio days... dancing with the oldies. Thanks for taking the hot seat, homie!

Congrats on making club!!! And throwing some praise north to the mom, probably a debt we all share in our own worlds. Much respect there, and its perspective like this that makes you a legend around here. Yeah, we get talent via DNA handoff. And there's no doubt you've got your unfair share. But you do something else that I find distinctly admirable.

You are one gifted and articulate Canadian storytelling bastard. No smoke blown here. If you paint pictures with your verbal attack the way way you do in writing, you will never fail. The way you describe the pleasure you find in drinking scotch could send the entire North American Alcoholics Anonymous community on a binge. This is the stuff legends are made of.

Like experience, it can't be taught., or bought. In the words of the great Ron Popeil (link below if the reference escapes you), "But wait, there's more!" You carry all of that talent in a highly ethical, humble and genuine box. Your future is bright, my friend.

I have no questions.

https://en.wikipedia.org/wiki/Ron_Popeil
RandyLahey
Politicker
1
Account Executive
Honestly the man is a fucking mythological legend hahaha. Greasy piooneer.
I appreciate the kind words my friend.
I am guilty of often going just that little bit too deep, whereas simplicity suffices.
Anyways, it's beer o'clock, our dialer is broken, should I post a pub pic?
oldcloser
Arsonist
1
💀
oh hell yes
RandyLahey
Politicker
1
Account Executive
Ask and you shall receive…creamy fucking pints
oldcloser
Arsonist
1
💀
ohhhhhh. gimme
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