@prempatel1ย - I have noticed an uptick in (general) LinkedIn use, but it's in waves. When everyone initially shut down, those who were quick to expand their social media presence have done well. I think it tapered off end of summer/early fall, then came back mid December. I have no actual data for this (and I'm sure there may be others here who do), its just an opinion.ย
I use a combo of all of them. I want my prospects to have seen my face when I call them. If it's dead cold and I know that they will probably hang up because they're some golden goose, I switch it up and ask for feedback on my social media content. That way, they definitely seek me out and it lowers their guard (and gives me time to warm them). This has been quite successful, as many companies are dying for online content of their own.ย
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