Greetings WR - looking for advice please

For context, I’ve finished my first Q as a ramping AE and now working towards my full target which is double what my ramp target was.

I'm very fortunate in that I'm selling a market leading product with tons of inbounds, however if there's one thing the company could do better, it's investment into training.

Having browsed the market, I’m leaning towards Keenan’s course on Gap Selling (linked). Keenan always adds value whenever I hear him on a podcast, he’s very well known within the industry and his gap selling methodology, well, it works.

A corporate training programme isn't on the cards and so I'm toying with the idea of doing his online course, which is 6 - 8 hours, online, self paced, priced at $499 (linked).

For comparison, a Marcus Chan course comes in at $25,000pa albeit that includes 1-2-1 training, and Ian Koniak's programme starts at $600pm for online material and group calls, rising to $1,200pm if you want 1-2-1 coaching.

My question is this - the war room is filled with sales folk far more experienced than myself, and it would be good to hear what you all think of a) the gap selling course and b) sales training/ coaching in general (particularly if there’s anything anyone has done which they recommend)

As the old objection handle goes, one deal for me would bring ROI, however I haven’t invested in anything like this previously and so I’m keen to hear thoughts.

Thanks in advance team :)

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