Asking budget during first meeting

Simple question do you ask in the beginning or the end of a sales meeting? To pre face that I think we would all ask budget in the meeting I'm asking specifically if you ask in the begging of a meeting or the end.

I've been in practice of doing it at the end always and never been a issue for me. I will always walk away with a defined budget by the end. In my experience when I have asked in the beginning wether the budget is in line or not to what I'm selling we still end up having the meeting to see if its a value fit. I have never had to cut a meeting short because their budget didn't fit. ive also had where people who find value in the product tend to strech the budget given a good roi anyways so I never really thought there to be a difference.

I was given feedback today that I should ask in the beginning. I don't mind doing either but I'm just curious what your process looks like and what others think would be more effective. I'm always open to trying new things. 




🤘 Personal Growth
✍️ Sales advice
🥎 Training
14
Sunbunny31
Politicker
10
Sr Sales Executive 🐰
"Is this a budgeted initiative?" is one way I've asked during an early part of the call. If they waffle, or give my favorite "we needed this yesterday, management knows how important it is" non-answer, that's a key indicator that you don't have a budgeted initiative or an established compelling event (yet).
CuriousFox
WR Officer
4
🦊
Hard agree here. This will help you avoid pricing excercises early too.
jefe
Arsonist
6
🍁
I've done it both ways. When it was the beginning it was a relatively niche piece of software with a high price compared to similar software without the level of integration.

As a general rule though I'd say towards the end is better.

You can always ball park it if they ask.
Kosta_Konfucius
Politicker
3
Sales Rep
It depends, if the first meeting is a true disco that I set on a cold call I typically don't on the first meeting. However, if its a RFP or an Inbound where they come to us, then I discuss budget on the first call.
Arzola
Valued Contributor
0
Business administration
agree 100%
Diablo
Politicker
3
Sr. AE
Depends who you are talking with or you have been asked for. I try to talk budget at the end. I have experienced even if something doesn’t fit a budget, if the product adds real value, prospects at least make an attempt to convince the decision makers.
TennisandSales
Politicker
2
Head Of Sales
I would always ask at the end. it is pretty common for groups to find budget if the value is there.

If someone asks at the start ill always tell them. or give a ball pack to the best of my ability.

The only way I see this working is if you do some intros and stuff and then mention something like:

"so Alex im excited to walk through a few things with you. based on the size of your org, I think your price will be around $XXXX. Is that something you could be ok with assuming we can solve the problem you have?"

That could work but also kinda off putting haha
FinanceEngineer
Politicker
2
Sr Director, sales and partnerships
Depends. I usually ask at the end, unless they give some volume or timing numbers at the beginning
antiASKHOLE
Tycoon
1
Bravado's Resident Asshole
I have done both, it honestly depends on who I am talking to.
Pachacuti
Politicker
1
They call me Daddy, Sales Daddy
You need to ask about budget but it needs to be worked into the conversation naturally, or else it turns into a awkward conversation.

Like "tell me about your vision for this project? As part of that vision, what have you estimated for budget?"
ThatNewAE
Big Shot
0
Account Executive - Mid enterprise
Depends on the market, the product you're selling too. No harm asking for budget on the first meeting for smaller ticket size deals. I would keep nurturing it for larger deals. I would want to really understand the fitment and then quote my price; then ask for budget.
Maximas
Tycoon
0
Senior Sales Executive
Asking at the end is better I suppose.
punishedlad
Tycoon
0
Business Development Team Lead
Budgets in my industry are pretty much set at the exact same time for every account in the space, so if we aren't talking at that point it's basically a given that they don't have budget allocated for our initiative. That's usually when I'll get creative and ask about any current bond initiatives, etc.
3

Sending questions over to prospect prior to scheduled meeting

Question
8
3

How to ask for an in person meeting today (May 2021)?

Question
6
How should you ask someone to meet you in person?
63% Just ask to meet, they can tell you no if they don't want to.
30% Explain you are being cautious, but are willing to meet if they are.
7% Don't ask yet - wait for them to ask you.
0% None of the above
27 people voted
5

First introduction meeting with prospect

Question
13